First American

Marketing Specialist

First American

Santa Rosa, CA, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Are you a creative and analytical marketer looking for a new opportunity? First American is seeking a talented Marketing Specialist to join our dynamic team. As a Marketing Specialist, you will play a crucial role in developing and executing marketing strategies to drive business growth and promote our brand. We are looking for someone with a strong understanding of marketing principles and a passion for driving results. If you are a self-starter with a keen eye for detail and a drive to succeed, we want to hear from you. Join us in our mission to provide innovative solutions and exceptional service to our clients.

  1. Develop and execute creative and effective marketing strategies to drive business growth and promote the First American brand.
  2. Conduct market research and analyze data to identify target audiences and determine the most effective marketing channels and tactics.
  3. Collaborate with cross-functional teams to ensure alignment and consistency in messaging and branding.
  4. Create high-quality marketing materials, including but not limited to, email campaigns, social media posts, digital ads, and print materials.
  5. Monitor and track marketing campaigns and provide regular reports on performance and ROI.
  6. Stay up-to-date with industry trends and best practices to continuously improve marketing efforts.
  7. Maintain and update the company's website and social media platforms.
  8. Manage relationships with external vendors and agencies to ensure timely and effective delivery of marketing materials.
  9. Develop and maintain a strong understanding of the company's products, services, and target market.
  10. Assist in organizing and executing events and tradeshows to promote the company's brand and generate leads.
  11. Collaborate with the sales team to develop and implement effective marketing strategies for specific regions and target markets.
  12. Monitor and report on competitor activities and market trends to inform marketing strategies.
  13. Work closely with the marketing team to develop and implement new ideas and initiatives to drive business growth.
  14. Maintain a high level of attention to detail in all marketing materials to ensure accuracy and consistency.
  15. Act as a brand ambassador for First American and uphold the company's values and mission.
Where is this job?
This job is located at Santa Rosa, CA, USA
Job Qualifications
  • Bachelor's Degree In Marketing Or Related Field.

  • Minimum Of 3 Years Of Experience In Marketing, Preferably In The Real Estate Industry.

  • Strong Understanding Of Marketing Principles And Techniques, Including Market Research, Branding, And Campaign Development.

  • Excellent Communication And Interpersonal Skills, With The Ability To Collaborate With Cross-Functional Teams And Effectively Present Ideas.

  • Proficiency In Marketing Software And Tools, Such As Adobe Creative Suite, Google Analytics, And Crm Systems.

Required Skills
  • Advertising

  • Market Research

  • Lead Generation

  • Content Creation

  • Event Planning

  • SEO

  • Analytics

  • Branding

  • Social media management

  • Email Marketing

  • Copywriting

  • Campaign planning

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Teamwork

  • Active Listening

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Marketing Specialist in Santa Rosa, CA, USA is $57,000 - $84,000 per year. This can vary based on factors such as education, experience, and industry.

Additional Information
First American is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedApril 17th, 2025
Apply BeforeJune 9th, 2026
This job posting is from a verified source. 
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About First American

First American Financial Corporation provides comprehensive title insurance protection and professional settlement services for homebuyers and sellers, real estate agents and brokers, mortgage lenders, commercial property professionals.

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