Fanatics Expands NYC Events Team with 3 Roles
Fanatics adds three leadership and operations roles to its New York events division, signaling expansion of Fanatics Events.
Fanatics has added three new positions within its Fanatics Events unit in New York City: Director, Experiential Partnerships; Director, Operations; and Manager, Operations. The roles focus on strengthening partnerships, improving live-event execution, and coordinating cross-functional teams.
The hires reflect Fanatics' ongoing investment in experiential activations as part of its broader brand strategy, with New York serving as a central hub for sports and entertainment events.
Together, the new roles are intended to bolster program delivery, venue collaboration, and operational readiness for upcoming activations in a busy metropolitan market.
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