Marketing Specialist

At Nationwide Mutual Insurance, we're looking for an experienced Marketing Specialist to join our team and help us grow our marketing presence in the local community. This is an exciting opportunity to be part of a vibrant and diverse environment and to make an impact on our business. The ideal candidate for this role will have a Bachelor's degree in marketing, business, or a related field, as well as 3+ years of marketing experience. You should have a strong understanding of digital marketing strategies, be highly organized, and have excellent communication and interpersonal skills. You should also demonstrate a high degree of creativity and be enthusiastic about helping Nationwide Mutual Insurance reach our marketing goals.

Responsibilities:

1. Develop and implement strategic marketing campaigns to increase brand awareness in the local community.
2. Utilize digital marketing strategies to create and execute effective campaigns.
3. Monitor and measure the success of marketing initiatives.
4. Analyze customer data to identify key trends and insights.
5. Collaborate with internal teams to develop creative and engaging marketing materials.
6. Manage budget and optimize spending to ensure maximum ROI.
7. Remain up-to-date with the latest marketing trends and best practices.
8. Develop relationships with local business partners and media outlets.
9. Provide reports and insights on the performance of marketing initiatives.
10. Participate in events and other marketing activities.

According to JobzMall, the average salary range for a Marketing Specialist in Harleysville, PA 19438, USA is $73,857 to $103,869 per annum. This range may vary depending on the qualifications, experience and industry.

Nationwide Mutual Insurance Company and affiliated companies, commonly shortened to Nationwide, is a group of large U.S. insurance and financial services companies based in Columbus, Ohio. The company also operates regional headquarters in Scottsdale, Arizona; Des Moines, Iowa and San Antonio, Texas.