Welcome to Yahoo! We are seeking a highly motivated and experienced individual to join our team as a Manager of Digital & Social Analytics. As a leader in the digital world, Yahoo! is committed to utilizing data and analytics to drive strategic decision-making and deliver exceptional results. In this role, you will play a critical part in driving our digital and social media strategies through the use of cutting-edge analytics tools and techniques. We are looking for someone with a strong background in data analysis, a passion for all things digital, and a drive to continuously innovate and improve. If you are a dynamic and data-driven individual with a keen eye for detail and a knack for problem-solving, we want you on our team!
- Lead and manage the digital and social analytics team, setting clear goals and objectives and providing guidance and support to ensure the team's success.
- Develop and implement data-driven strategies to improve digital and social media performance, drive user engagement, and increase revenue.
- Utilize various analytics tools and techniques to gather, organize, and analyze data from multiple sources, including website traffic, social media engagement, and user behavior.
- Create and maintain reports and dashboards to track and communicate key metrics and insights to relevant stakeholders.
- Collaborate with cross-functional teams to identify business needs and provide data-driven recommendations and solutions.
- Stay up-to-date with industry trends and advancements in digital and social media analytics to continuously improve and innovate our strategies.
- Train and mentor team members on analytics best practices and tools, fostering a culture of data-driven decision making.
- Develop and maintain relationships with third-party partners and vendors to enhance our analytics capabilities.
- Identify and troubleshoot data quality and integrity issues, ensuring accurate and reliable reporting.
- Communicate complex data and insights in a clear and concise manner to non-technical stakeholders, influencing decision-making at all levels of the organization.
Bachelor's Or Master's Degree In Business, Marketing, Statistics, Or A Related Field.
Minimum Of 5 Years Of Experience In Digital And Social Media Analytics, Preferably In A Managerial Role.
Strong Understanding Of Digital And Social Media Platforms, Tools, And Analytics Software.
Proven Ability To Interpret And Analyze Large Datasets To Identify Trends And Insights.
Excellent Communication And Leadership Skills To Effectively Manage A Team And Collaborate With Cross-Functional Teams.
Project Management
Social Media
Data Analysis
Team Management
A/B testing
Digital Marketing
Reporting
Data Visualization
Trend Analysis
Web analytics
Strategy development
Campaign optimization
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
Critical thinking
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Manager, Digital & Social Analytics is between $80,000-$120,000 per year. However, this can vary depending on factors such as location, experience, and the specific company and industry. Some managers in this role may earn significantly higher salaries, particularly in larger or more established companies. Additionally, bonuses, benefits, and other compensation may also contribute to overall earnings.
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Yahoo! is an American web services provider headquartered in Sunnyvale, California, and owned by Verizon Media. The original Yahoo! company was founded by Jerry Yang and David Filo in January 1994 and was incorporated on March 2, 1995. Yahoo was one of the pioneers of the early Internet era in the 1990s.
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