Global Marketing Manager

55 W Monroe St, Chicago, IL 60603, USA

Full-TimeDepends on ExperienceSenior LevelBachelors

Job Description

Works closely with all parts of the Marketing team as well as cross functional team integration. Ensures that all global marketing campaigns align with the strategic goals of Workiva. Builds, drives, optimizes, and scales digital marketing campaigns for organizational initiatives. Analyzes programs for performance insights that inform continuous improvement activities. Drives and improves the current lead generation methods and process, and continually finds new ways to improve creation and conversion of incoming leads & existing leads. Defines and monitors key performance indicators regarding website visitors, traffic, and activities to appropriate stakeholders. Recommends opportunities for improvement to impact lead generation and funnel progression. Communicates and provides direction to internal and external teams. Manages, coaches and guides employees, consultants and external vendors.

Where is this job?

This job is located at 55 W Monroe St, Chicago, IL 60603, USA

Job Qualifications

8 years of demand generation experience
Previous experience in a B2B SaaS company preferred
Knowledge of web analytics tools, advertising platforms, social media platforms, event activations
Passion for products, marketing and discovering new ideas to meet market needs
Expert understanding of 1st, 2nd, and 3rd party audience data, including data partnerships in the programmatic space

Required Skills

Google Analytics
Google Adwords
Analytical skills (data driven)
Effective Time Management
Multi-channel digital media strategy
A/B and multivariate test design

Soft Skills

Process Improvement
Results Oriented
Prioritizing skills
Communication Skills
Adaptability
Detail oriented and highly organized

Compensation

According to JobzMall, the average salary range for a Global Marketing Manager in 55 W Monroe St, Chicago, IL 60603, USA is $85,931 - $113,101.

Additional Information

Workiva is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Required LanguagesEnglish

Job PostedJuly 19th, 2021

Apply BeforeApril 11th, 2026

This job posting is from a verified source.

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