Marketing Manager

Seeking an enthusiastic and innovative Marketing Manager to join the Volkswagen Group team!This is an exciting opportunity for a creative and organized individual with a passion for marketing to work in a dynamic, fast-paced environment. As the Marketing Manager, you will be responsible for developing and executing innovative marketing strategies for our products and services.The ideal candidate will have a minimum of 5 years of experience in marketing and a degree in Marketing, Advertising, Communications or a related field. Candidates should also possess strong analytical and project management skills, excellent communication and interpersonal skills, and the ability to work independently and as part of a team.If you’re ready to take on an exciting challenge and take your Marketing career to the next level, this is the role for you!

Responsibilities:

1. Develop and implement effective marketing strategies to enhance brand awareness and promote products/services.
2. Analyze and track market trends and customer feedback to identify opportunities for growth.
3. Measure and report on the performance of marketing initiatives.
4. Manage budgets and allocate resources effectively.
5. Collaborate with other departments to ensure successful product launches and campaigns.
6. Leverage digital marketing channels to reach new customers and expand market share.
7. Build relationships with industry professionals and influencers.
8. Stay up-to-date with the latest marketing trends and technologies.
9. Prepare weekly, monthly, and quarterly reports to assess marketing initiatives.
10. Analyze data to make informed decisions regarding marketing plans.

According to JobzMall, the average salary range for a Marketing Manager in Ingolstadt, Germany is €55,259 to €85,948 per year. This salary range can vary depending on the qualifications, experience, and skills of the individual.

Volkswagen AG engages in the manufacture of automobiles. It operates through following segments: Passenger Cars, Commercial Vehicles, Power Engineering, and Financial Services. The Passenger Cars segment covers the development of vehicles and engines, the production and sale of passenger cars and light commercial vehicles, and the corresponding genuine parts business. The Commercial Vehicles segment comprises the development, production and sale of light commercial vehicles, trucks and buses, the corresponding genuine parts business and related services.