Digital Marketing Specialist

We are looking for an enthusiastic and highly motivated Digital Marketing Specialist to join the team at Volkswagen Group. As a Digital Marketing Specialist, you will drive our digital marketing strategy and bring our brand to life with engaging and creative campaigns. You will be a key part of the digital marketing team, working closely with our external partners and internal stakeholders to develop and implement campaigns that exceed our customers’ expectations.To be successful in this role, you must have a passion for digital marketing and the ability to think strategically and creatively. You must have a strong understanding of digital marketing tools and techniques and be comfortable working in a highly collaborative environment. With excellent communication skills, you will be able to confidently articulate complex ideas and concepts to both internal and external stakeholders.If you are a driven and creative individual looking to make an impact in a fast-paced environment, we would love to hear from you.

Responsibilities:

1. Develop and implement creative and effective digital marketing campaigns.
2. Track, analyze, and report on campaign performance.
3. Collaborate with external partners and internal stakeholders to ensure successful execution of marketing campaigns.
4. Manage and optimize digital advertising campaigns.
5. Stay up to date with the latest trends and best practices in digital marketing.
6. Monitor and analyze website performance and user engagement metrics.
7. Develop and execute strategies to increase brand awareness and visibility.
8. Manage social media channels and content.
9. Develop and present reports to stakeholders on digital marketing efforts.
10. Ensure compliance with applicable laws and regulations.

According to JobzMall, the average salary range for a Digital Marketing Specialist in Ingolstadt, Germany is between €45,000 and €60,000 per year. The salary range can vary depending on the candidate's experience level and other factors such as the employer, job responsibilities, and industry.

Volkswagen AG engages in the manufacture of automobiles. It operates through following segments: Passenger Cars, Commercial Vehicles, Power Engineering, and Financial Services. The Passenger Cars segment covers the development of vehicles and engines, the production and sale of passenger cars and light commercial vehicles, and the corresponding genuine parts business. The Commercial Vehicles segment comprises the development, production and sale of light commercial vehicles, trucks and buses, the corresponding genuine parts business and related services.