
Senior Business Analyst - Marketing Technology
Are you a highly skilled and experienced Business Analyst looking for a new challenge in the dynamic world of marketing technology? Look no further! Verizon is seeking a Senior Business Analyst to join our Marketing Technology team and help drive our business forward. In this role, you will be responsible for leveraging your expertise to analyze and optimize our marketing technology systems and processes. We are looking for a proactive, detail-oriented individual who is passionate about data and technology and has a strong background in marketing analytics. If you have a proven track record of identifying and implementing solutions to improve business performance, we want to hear from you!
- Analyzing and optimizing marketing technology systems and processes to support business objectives.
- Conducting thorough data analysis and providing insights to drive decision making.
- Collaborating with cross-functional teams to identify business needs and develop solutions.
- Utilizing expertise in marketing analytics to identify areas for improvement and recommend data-driven solutions.
- Monitoring and reporting on the performance of marketing technology systems and processes.
- Identifying and implementing best practices for data management and data governance.
- Developing and maintaining documentation for marketing technology systems and processes.
- Providing guidance and support to team members on utilizing marketing technology tools and systems.
- Staying up-to-date with industry trends and advancements in marketing technology.
- Proactively identifying opportunities for process improvement and efficiency within the marketing technology team.
- Communicating effectively with stakeholders at all levels of the organization.
- Ensuring compliance with data privacy and security regulations.
- Participating in the planning and execution of marketing technology projects.
- Training and mentoring junior business analysts on marketing technology tools and processes.
- Continuously evaluating and recommending new marketing technology solutions to enhance business performance.
Bachelor's Or Master's Degree In Marketing, Business Administration, Or A Related Field.
Minimum Of 5 Years Of Experience In Business Analysis, Preferably In The Marketing Technology Industry.
Strong Understanding Of Marketing Technology Platforms, Such As Crm Systems, Digital Marketing Tools, And Data Analytics Software.
Excellent Analytical Skills With The Ability To Gather And Interpret Data To Inform Business Decisions.
Proven Track Record Of Successfully Managing And Implementing Marketing Technology Projects And Initiatives.
Project Management
Data Analysis
Marketing Strategy
Market Research
Budget management
Agile Methodology
Digital Marketing
CRM management
Technical Proficiency
Stakeholder Communication
User Experience (UX)
Communication
Conflict Resolution
Leadership
Time management
creativity
Organization
Teamwork
Adaptability
Problem-Solving
Empathy
According to JobzMall, the average salary range for a Senior Business Analyst - Marketing Technology in Bernards, NJ, USA is between $100,000 to $140,000 per year. This range can vary depending on factors such as experience, industry, and specific job responsibilities. Additionally, bonuses and other benefits may also be included in the compensation package.
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Cellco Partnership, doing business as Verizon Wireless, is an American telecommunications company which offers wireless products and services. It is a wholly owned subsidiary of Verizon Communications. Verizon Wireless provides service to 118.7 million subscribers.

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