Product Marketing Associate Director

Welcome to Verizon, where we are constantly pushing the boundaries of innovation to provide cutting-edge products and services to our customers. As the Product Marketing Associate Director, you will play a crucial role in driving the success of our products through strategic marketing initiatives. We are seeking a highly motivated and experienced individual with a passion for technology and a proven track record in product marketing. If you have a strong understanding of market dynamics, exceptional leadership skills, and a drive for results, we want you to join our team. Keep reading to learn more about this exciting opportunity at Verizon.

1. Develop and execute strategic marketing plans to drive the success of Verizon's products and services.
2. Conduct market research and analysis to identify customer needs, market trends, and competitive landscape.
3. Collaborate with cross-functional teams to develop product positioning, messaging, and pricing strategy.
4. Create and manage product marketing campaigns across various channels, including digital, social media, and traditional advertising.
5. Monitor and track the performance of marketing initiatives and make data-driven recommendations for optimization.
6. Lead and mentor a team of product marketing professionals to ensure alignment with overall business goals and objectives.
7. Work closely with product management teams to gather product insights and provide feedback for product improvements and new product development.
8. Develop and maintain relationships with key stakeholders, including sales teams, partners, and vendors.
9. Stay up-to-date with industry trends, technology advancements, and customer needs to inform marketing strategies.
10. Collaborate with sales and customer service teams to ensure effective communication and alignment of marketing efforts with customer needs.
11. Manage and allocate marketing budgets to maximize return on investment.
12. Represent Verizon at industry events, conferences, and trade shows to promote products and services.
13. Continuously evaluate and improve the product marketing process to drive efficiency and effectiveness.

According to JobzMall, the average salary range for a Product Marketing Associate Director in Houston, TX, USA is between $100,000 and $150,000 per year. This can vary depending on factors such as experience, industry, and company size.

Cellco Partnership, doing business as Verizon Wireless, is an American telecommunications company which offers wireless products and services. It is a wholly owned subsidiary of Verizon Communications. Verizon Wireless provides service to 118.7 million subscribers.