
Manager of Advertising Technology and Safety
Key lead for establishing guidelines for viewability, frequency and brand safety. Coordinating with VZ Marketing and BU Marketing Analytics team to analyze performance, monitor campaigns for improvements, and ensure campaign goals are being fully met. Verification and compliance (no inappropriate placements) across display and video. Communicating results and business impacts of all safety initiatives to stakeholders within the company. Translating business needs to technical requirements and working with teams to ensure proper implementation to allow easy, precise analysis of the impact of our safety processes. Documenting all marketing data standards and processes for accuracy and audit as necessary. Data fidelity is key. Working with integrated marketing teams (CRM, .com, etc.) to ensure data consistency and connectivity. Managing end to end tagging processes, troubleshooting and executing new initiatives across VBG and Affiliate marketing.
6+ years of relevant work experience.
Experience with technical implementation across digital platforms
Experience with measurement of Display, Paid Search, Video, Social, Audio, Mobile, or other digital channels
Experience working with brand safety, fraud and viewability measurement tools
Experience with data onboarding and audience strategy.
Knowledge of emerging channels, including OTT, IoT and feed based social channels (e.g. Twitter, Facebook, TikTok, Reddit).
Javascript
HTML5
Google Analytics
Time Management
Adobe Analytics
Moat
DoubleClick Campaign Manager
Adobe Audience Manager
Display & Video 360
Search Ads 360
Google ActiveView
Verbal communication
Driven and self-motivated
written communication
Attention to detail
Problem Solving Skills
Organization and Planning
According to JobzMall, the average salary range for a Manager of Advertising Technology and Safety in W 140th St, New York, NY, USA is $100,000 - $150,000 per year. This estimate is based on the salary information of similar job postings nationwide. The salary range may vary depending on the experience and qualifications of the individual candidate.
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Cellco Partnership, doing business as Verizon Wireless, is an American telecommunications company which offers wireless products and services. It is a wholly owned subsidiary of Verizon Communications. Verizon Wireless provides service to 118.7 million subscribers.

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