Truist Financial

Marketing Account Executive

Truist Financial

Winston-Salem, NC, USA
Full-TimeDepends on ExperienceMid-LevelBachelors
Job Description

Welcome to Truist Financial, where we strive to provide our clients with innovative financial solutions and exceptional customer service. We are currently seeking a motivated and experienced Marketing Account Executive to join our dynamic team. As a Marketing Account Executive, you will play a crucial role in developing and executing marketing strategies to increase brand awareness and drive business growth. We are looking for a results-driven individual with a strong understanding of marketing principles, excellent communication skills, and a passion for delivering results. If you are ready to take on new challenges and contribute to the success of a leading financial institution, we encourage you to apply for this exciting opportunity.

  1. Develop and implement marketing strategies to promote Truist Financial and its services.
  2. Collaborate with cross-functional teams to create and execute marketing campaigns.
  3. Conduct market research and analyze data to identify opportunities for growth and improvement.
  4. Monitor and track marketing performance metrics to measure the effectiveness of campaigns.
  5. Create and manage budgets for various marketing initiatives.
  6. Build and maintain relationships with existing clients and potential customers.
  7. Identify and target key demographics to increase brand awareness and attract new business.
  8. Stay up-to-date on industry trends and best practices to continuously improve marketing efforts.
  9. Present marketing plans and results to senior management and other stakeholders.
  10. Work closely with sales teams to align marketing efforts with business objectives.
  11. Coordinate with external vendors and agencies to execute marketing initiatives.
  12. Develop and maintain a strong understanding of Truist Financial's products and services.
  13. Cultivate a positive and professional image of Truist Financial through all marketing materials and interactions.
  14. Provide regular reports and updates on marketing activities and results.
  15. Represent Truist Financial at industry events and conferences.
  16. Mentor and train junior marketing team members.
  17. Continuously seek out new opportunities to improve and expand Truist Financial's marketing efforts.
Where is this job?
This job is located at Winston-Salem, NC, USA
Job Qualifications
  • Strong Communication And Interpersonal Skills

  • Bachelor's Degree In Marketing, Business, Or A Related Field

  • Minimum Of 3-5 Years Experience In Marketing, With A Focus On Account Management

  • Experience In Financial Services Industry Preferred

  • Proven Track Record Of Developing And Implementing Successful Marketing Campaigns And Strategies.

Required Skills
  • Communication Skills

  • Project Management

  • Market Research

  • Negotiation skills

  • Presentation skills

  • Budget management

  • Brand management

  • Market analysis

  • Sales Strategy

  • Client Relationship

  • Digital

  • Advertising Campaigns

Soft Skills
  • Communication

  • Conflict Resolution

  • Leadership

  • Time management

  • creativity

  • flexibility

  • Teamwork

  • Adaptability

  • Problem-Solving

  • Empathy

Compensation

According to JobzMall, the average salary range for a Marketing Account Executive in Winston-Salem, NC, USA is $45,000 - $65,000 per year. This range can vary depending on factors such as experience, education, and the specific company or industry the individual is working in. Some companies may also offer additional benefits and bonuses, which can impact the overall salary range.

Additional Information
Truist Financial is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedMarch 6th, 2024
Apply BeforeJanuary 14th, 2026
This job posting is from a verified source. 
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About Truist Financial

Truist Financial Corporation is an American bank holding company headquartered in Charlotte, North Carolina. The company was formed in December 2019 as the result of the merger of BB&T and SunTrust Banks.

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