Business Marketing Manager

Welcome to TransferWise, a global fintech company revolutionizing the way money moves around the world. We are seeking a highly motivated and experienced Business Marketing Manager to join our dynamic team. Our ideal candidate is a strategic thinker with a passion for driving growth through innovative marketing strategies. As a Business Marketing Manager, you will have the opportunity to shape and execute our business marketing strategies, directly impacting our company's growth and success. If you thrive in a fast-paced and collaborative environment, have a strong track record in B2B marketing, and are ready to make a global impact, we want to hear from you.

1. Develop and implement strategic marketing plans to drive growth and increase brand awareness in key business markets.
2. Conduct market research and analysis to identify target audiences, market trends, and competitive landscape.
3. Collaborate with cross-functional teams to create compelling marketing campaigns and initiatives that align with business goals.
4. Utilize various marketing channels, including digital, social media, email, events, and content, to reach and engage target audiences.
5. Monitor and track marketing performance metrics, providing insights and recommendations for continuous improvement.
6. Develop and maintain relationships with key stakeholders, including business partners, industry associations, and media outlets.
7. Stay up-to-date with industry trends and best practices, incorporating them into marketing strategies and tactics.
8. Manage marketing budgets and ensure efficient use of resources to maximize ROI.
9. Work closely with sales teams to understand their needs and develop marketing materials and tools to support their efforts.
10. Stay informed of regulatory and compliance requirements in target markets and ensure marketing materials and messaging adhere to these guidelines.
11. Train and mentor junior marketing team members, providing guidance and support to help them grow professionally.
12. Represent the company at industry events, conferences, and trade shows, networking and promoting our products and services.
13. Continuously evaluate and optimize marketing strategies, adapting to changing market conditions and business priorities.
14. Ensure consistent messaging and branding across all marketing channels and materials.
15. Foster a collaborative and positive team culture, promoting creativity, innovation, and a results-driven mindset.

According to JobzMall, the average salary range for a Business Marketing Manager in Austin, TX, USA is $66,000 - $114,000 per year. This can vary depending on factors such as experience, industry, and company size.

TransferWise moves money through its platform to other users all over the world at mid-market rates and with no unnecessary fees. In addition to individual users, TransferWise can be used by companies to invoice vendors regardless of currency. Also has an office in NewYork. Now Wise.