Are you passionate about the world of spirits? Do you have a deep understanding and appreciation for the art of cocktail making? Total Wine & More is seeking a knowledgeable and enthusiastic Spirits Consultant to join our team. As a Spirits Consultant, you will play a vital role in providing customers with top-notch service and expert recommendations on our vast selection of spirits. We are looking for someone with a strong background in the spirits industry, impeccable customer service skills, and a desire to continuously expand their knowledge. If you are a spirited individual with a knack for educating and guiding others, we would love to hear from you!
- Provide exceptional customer service by greeting and engaging customers, understanding their needs, and recommending appropriate spirits based on their preferences.
- Utilize expert knowledge of spirits to make recommendations and educate customers on different types, flavors, and brands.
- Continuously expand knowledge of the spirits industry through research, attending tastings and seminars, and staying up-to-date on industry trends and new products.
- Build and maintain relationships with customers to ensure repeat business and foster a positive shopping experience.
- Create and maintain visually appealing displays and product presentations to attract customers and highlight key products.
- Assist with inventory management by monitoring stock levels, restocking shelves, and ensuring accurate pricing and labeling.
- Collaborate with team members to achieve sales goals and provide a seamless shopping experience for customers.
- Stay up-to-date on all store policies, procedures, and promotions to effectively communicate information to customers.
- Continuously seek out opportunities to enhance the customer experience and provide feedback to store management.
- Maintain a clean and organized work environment to uphold the store's image and ensure a safe shopping experience for customers.
Extensive Knowledge Of Spirits: A Spirits Consultant At Total Wine & More Should Have A Strong Understanding Of The Different Types Of Spirits, Their Production Processes, And Flavor Profiles. This Includes Knowledge Of Popular Brands As Well As Lesser-Known And Artisanal Options.
Exceptional Customer Service Skills: As A Representative Of Total Wine & More, A Spirits Consultant Should Be Able To Provide Excellent Customer Service And Assist Customers In Finding The Perfect Spirit For Their Needs. This Includes The Ability To Make Recommendations And Answer Questions About Various Products.
Sales And Marketing Experience: The Role Of A Spirits Consultant Involves Promoting And Selling Spirits To Customers. Therefore, Experience In Sales And Marketing Is Important In This Position. This Includes Knowledge Of Pricing Strategies, Promotional Tactics, And The Ability To Upsell Products.
Strong Communication Skills: Effective Communication Is Key In This Role, As A Spirits Consultant Will Need To Interact With Customers, Colleagues, And Suppliers On A Daily Basis. This Includes Being Able To Convey Information About Products In A Clear And Engaging Manner.
Organizational Skills: A Spirits Consultant At Total Wine & More Will Be Responsible For Monitoring Inventory Levels, Ordering Products, And Maintaining Stock Levels. Therefore, Strong Organizational Skills Are Essential To Ensure That The Store Has A Diverse And Well-Stocked Selection Of Spirits For Customers To Choose From.
Communication Skills
Inventory Management
Market Research
Product knowledge
Event Planning
customer service
Brand management
Team Leadership
Brand Ambassadorship
Sales Techniques
Tasting Ability
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Organizational skills
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Spirits Consultant in Austin, TX, USA is $35,000 to $60,000 per year. However, this can vary depending on factors such as experience, education, and the specific company or establishment the consultant is working for. Some high-end spirits consultants may earn six-figure salaries, while those just starting out in the field may make closer to the lower end of the salary range. Additionally, commission and bonuses may also factor into a spirits consultant's overall earnings.
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Total Wine & More is America‘s Wine Superstore®—the country‘s largest independent retailer of fine wine. We started in 1991 when brothers David and Robert Trone opened two wine stores in Delaware. They currently operate over 190 superstores across 23 states and are growing rapidly. One typical store carries more than 8,000 world-class wines from every wine-producing region in the world. Total Wine & More carries more than 2,500 beers, from America‘s most popular beers to hard-to-find microbrews and imports, and more than 3,000 different spirits from every price range and category.

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