Social Selling Content Manager

Welcome to Thermo Fisher Scientific, a global leader in scientific research and innovation. We are currently seeking a dynamic and driven individual to join our team as a Social Selling Content Manager. In this role, you will be responsible for creating and executing social media strategies that drive sales and promote our brand. We are looking for a creative and analytical thinker with a strong understanding of social selling and content marketing. If you are passionate about leveraging social media to generate leads and engage customers, we want to hear from you. Join us and be a part of our mission to enable our customers to make the world healthier, cleaner and safer.

1. Develop and implement social media strategies that align with Thermo Fisher Scientific's marketing and sales objectives.
2. Create engaging and informative social media content that promotes our brand and products, and drives sales.
3. Manage and maintain Thermo Fisher Scientific's presence on various social media platforms, including but not limited to LinkedIn, Twitter, and Facebook.
4. Collaborate with cross-functional teams to ensure consistency in messaging and branding across all social media channels.
5. Monitor and analyze social media metrics to track performance and make data-driven decisions to improve campaigns.
6. Stay up-to-date with industry trends and best practices in social selling and content marketing, and identify new opportunities for growth.
7. Work closely with sales teams to understand their needs and provide support in leveraging social media for lead generation and customer engagement.
8. Manage relationships with external partners and agencies to ensure the timely and high-quality delivery of social media content.
9. Act as a brand ambassador for Thermo Fisher Scientific, continuously promoting our mission and values through social media interactions.
10. Collaborate with the marketing team to integrate social media campaigns with other marketing initiatives and ensure a cohesive brand experience for our audience.
11. Conduct regular competitor analysis to identify areas for improvement and develop strategies to stay ahead in the social selling landscape.
12. Ensure compliance with company policies and guidelines in all social media activities.
13. Train and educate internal teams on social selling best practices and how to leverage social media for sales and marketing purposes.
14. Continuously assess and improve the effectiveness of social media campaigns, making recommendations for optimizations and adjustments as needed.
15. Serve as a subject matter expert in social selling and content marketing, providing guidance and support to colleagues across the organization.

According to JobzMall, the average salary range for a Social Selling Content Manager in Carlsbad, CA, USA is $60,000 to $80,000 per year. This may vary depending on factors such as experience, education, and specific job responsibilities.

Thermo Fisher Scientific is a U.S.-based provisioner of scientific instrumentation, reagents and consumables, and software and services to healthcare, life science, and other laboratories in academia, government, and industry.