Digital Marketing Specialist: Campaigns
"Are you a data-driven, creative thinker with a passion for driving impactful digital campaigns? Look no further! Thermo Fisher Scientific is seeking a highly motivated Digital Marketing Specialist to join our dynamic team. As the Campaigns Specialist, you will play a crucial role in developing and executing digital marketing strategies to promote our cutting-edge scientific products and services. If you have a strong understanding of digital marketing trends and a knack for delivering successful campaigns, we want to hear from you. Join us in our mission to enable our customers to make the world healthier, cleaner and safer."
- Develop and execute digital marketing campaigns to promote Thermo Fisher Scientific's products and services.
- Stay up-to-date with the latest digital marketing trends and technologies to ensure campaigns are effective and impactful.
- Collaborate with cross-functional teams to identify target audiences and create targeted messaging and content.
- Monitor and analyze campaign performance, providing regular reports and recommendations for optimization.
- Utilize data-driven insights to make strategic decisions and improve campaign performance.
- Manage digital advertising budgets and allocate resources effectively to achieve campaign objectives.
- Work closely with creative teams to develop compelling visuals and copy for campaigns.
- Utilize various digital marketing channels, including email, social media, paid search, and content marketing, to reach target audiences.
- Conduct market research and competitive analysis to inform campaign strategy and positioning.
- Continuously test and optimize campaigns to increase engagement and conversions.
- Collaborate with external agencies and vendors as needed to develop and implement digital marketing campaigns.
- Maintain brand consistency and ensure campaigns align with Thermo Fisher Scientific's overall marketing strategy.
- Support the marketing team in various projects and initiatives as needed.
Bachelor's Degree In Marketing, Communications, Or A Related Field.
Minimum Of 3-5 Years Of Experience In Digital Marketing, With A Focus On Campaign Management.
Strong Knowledge And Understanding Of Digital Marketing Platforms And Tools, Such As Google Analytics, Adwords, And Social Media Advertising.
Experience In Developing And Implementing Successful Digital Marketing Campaigns, Including Strategy Development, Budget Management, And Performance Tracking.
Excellent Written And Verbal Communication Skills, With The Ability To Create Compelling And Effective Digital Marketing Content Across Various Channels.
Data Analysis
Lead Generation
Budget management
Content Creation
A/B testing
Social media management
Email Marketing
brand strategy
Audience targeting
PPC Advertising
SEO Optimization
Communication
Conflict Management
Customer Service
Emotional Intelligence
Leadership
Time management
creativity
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Digital Marketing Specialist: Campaigns in Bengaluru, Karnataka, India is between ₹3,00,000 and ₹6,00,000 per year. This can vary depending on the experience, skills, and company size of the specialist. Some experienced specialists may earn up to ₹10,00,000 or more per year.
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Thermo Fisher Scientific is a U.S.-based provisioner of scientific instrumentation, reagents and consumables, and software and services to healthcare, life science, and other laboratories in academia, government, and industry.
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