Communications and Marketing Manager

At The University of New Mexico, we believe in the power of effective communication and strategic marketing to promote our world-class institution and engage with our diverse community. As our Communications and Marketing Manager, you will play a crucial role in shaping the university's brand and messaging, and connecting with our stakeholders through various channels. We are seeking a highly motivated and dynamic individual who is passionate about higher education and has a strong background in communications and marketing. If you are a creative thinker, a skilled communicator, and a team player, we invite you to join our team and help us share the story of UNM with the world.

1. Develop and implement comprehensive communications and marketing strategies to promote the university's brand and engage with the community.
2. Collaborate with various departments and stakeholders to ensure cohesive messaging and branding across all communication channels.
3. Create and manage content for university publications, website, social media, and other digital platforms.
4. Oversee the production of marketing materials such as brochures, flyers, videos, and advertisements.
5. Conduct market research and analyze data to identify target audiences and trends in higher education marketing.
6. Develop and maintain relationships with media outlets to secure positive coverage and increase publicity for the university.
7. Monitor and manage the university's online reputation and respond to any negative feedback or reviews.
8. Plan and coordinate events and campaigns to promote the university and engage with the community.
9. Train and supervise a team of communication and marketing professionals to ensure high-quality work and adherence to brand standards.
10. Stay up-to-date with industry trends and advancements in communication and marketing to continuously improve the university's strategies and tactics.
11. Manage the communications and marketing budget and ensure effective use of resources.
12. Represent the university at conferences, events, and other promotional opportunities.
13. Collaborate with other departments to develop and maintain crisis communication plans.
14. Measure and report on the success of communication and marketing initiatives, making adjustments as needed.
15. Uphold the values and mission of the university in all communication and marketing efforts.

According to JobzMall, the average salary range for a Communications and Marketing Manager in Albuquerque, NM, USA is $62,000 - $78,000 per year. This range can vary depending on factors such as experience, education, and the specific industry or company the individual is working for. In addition to salary, many companies also offer benefits such as health insurance, retirement plans, and bonuses.

The University of New Mexico is a public research university in Albuquerque, New Mexico. Founded in 1889, UNM offers bachelor's, master's, doctoral, and professional degree programs. The Albuquerque campus encompasses over 600 acres, and there are branch campuses in Gallup, Los Alamos, Rio Rancho, Taos, and Los Lunas.