
Programmatic Trading Specialist
Are you a data-driven individual with a passion for digital advertising? Do you thrive in a fast-paced and dynamic environment? If so, we have an exciting opportunity for you! The Trade Desk is seeking a highly skilled and motivated Programmatic Trading Specialist to join our growing team. As a key member of our programmatic trading team, you will work with cutting-edge technology and collaborate with industry experts to drive success for our clients. We are looking for someone with a strong understanding of programmatic advertising and a proven track record of driving successful campaigns. If you are ready to take your career to the next level, we want to hear from you!
- Utilize data and analytics to inform strategic decisions in digital advertising campaigns.
- Develop and implement programmatic advertising strategies to meet client goals and drive success.
- Collaborate with internal and external teams to optimize campaign performance and troubleshoot any issues.
- Stay up-to-date with industry trends and advancements in programmatic advertising technology.
- Monitor and analyze campaign data to identify areas for improvement and make recommendations for future campaigns.
- Communicate effectively with clients, providing regular updates on campaign performance and addressing any concerns.
- Utilize programmatic buying platforms to set up and manage campaigns.
- Perform regular quality checks to ensure campaigns are running smoothly and meeting client objectives.
- Continuously monitor and optimize campaign budgets, bids, and targeting to maximize ROI.
- Work with cross-functional teams to develop and implement new strategies to improve overall campaign performance.
- Act as a subject matter expert on programmatic advertising and provide guidance to junior team members.
- Collaborate with sales teams to develop and pitch programmatic advertising solutions to potential clients.
- Maintain strong relationships with clients and provide exceptional customer service.
- Actively contribute to the growth and success of the programmatic trading team.
Extensive Knowledge Of Programmatic Advertising: The Ideal Candidate Should Have A Deep Understanding Of Programmatic Advertising And The Technologies And Platforms Used For Buying And Selling Digital Ad Inventory.
Strong Analytical Skills: A Programmatic Trading Specialist Should Possess Strong Analytical Skills To Interpret Data And Make Informed Decisions To Optimize Campaign Performance.
Experience With Ad Tech Platforms: The Candidate Should Have Hands-On Experience With Ad Tech Platforms Such As Dsps, Dmps, And Ad Servers, And Be Familiar With Industry Standards And Protocols.
Excellent Communication And Collaboration Skills: Programmatic Trading Involves Working With Various Stakeholders Such As Clients, Media Buyers, And Publishers. The Candidate Should Have Excellent Communication And Collaboration Skills To Work Effectively With These Teams.
Ad Operations Experience: A Background In Ad Operations Is Beneficial For A Programmatic Trading Specialist Role As It Involves Managing Campaigns, Troubleshooting Technical Issues, And Ensuring Smooth Delivery Of Ads. Experience With Ad Trafficking, Ad Serving, And Tag Management Is A Plus.
Data Analysis
Budget management
ad tech
Digital advertising
Campaign optimization
Audience targeting
Media Buying
performance tracking
Real-Time Bidding
Dsp Management
Programmatic Knowledge
Communication
Conflict Resolution
Leadership
Time management
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
Empathy
According to JobzMall, the average salary range for a Programmatic Trading Specialist in Chicago, IL, USA is $60,000 to $90,000 per year.
This range can vary depending on factors such as experience, skills, and the specific industry or company the specialist is working for. Additionally, bonuses and commission may also be included in the total compensation package for this role.
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