
Senior Director II, FSOP Consumer & Channel Strategy
Are you a strategic leader with a passion for driving growth and innovation? Do you have a strong understanding of consumer behavior and market trends? The Coca-Cola Company is seeking a Senior Director II to lead our FSOP Consumer & Channel Strategy team. In this role, you will have the opportunity to make a significant impact on our business by developing and implementing consumer-focused strategies for our foodservice and on-premise channels. We are looking for a driven and experienced individual who can inspire and collaborate with cross-functional teams to achieve our business goals. If you have a proven track record of success in consumer and channel strategy, we invite you to apply for this exciting opportunity.
- Develop and implement consumer-focused strategies for foodservice and on-premise channels.
- Utilize strong understanding of consumer behavior and market trends to drive growth and innovation.
- Lead and inspire cross-functional teams to achieve business goals.
- Conduct market and consumer research to identify opportunities for growth and improvement.
- Collaborate with internal stakeholders to align strategies with overall business objectives.
- Create and maintain relationships with key external partners and stakeholders.
- Develop and manage budgets for consumer and channel strategy initiatives.
- Analyze and evaluate the effectiveness of implemented strategies and make adjustments as needed.
- Stay up-to-date on industry trends and developments to inform future strategies.
- Communicate and present strategies and results to senior leadership.
- Mentor and develop team members to ensure a high-performing and cohesive team.
- Identify and implement process improvements to increase efficiency and effectiveness.
- Ensure compliance with company policies and procedures.
- Represent the company in a professional and positive manner at industry events and conferences.
- Continuously seek out new and innovative ways to drive growth and improve consumer experiences in the foodservice and on-premise channels.
Bachelor's Degree In Business Administration, Marketing, Or A Related Field.
Minimum Of 10 Years Of Experience In Consumer And Channel Strategy Development, Preferably In The Food And Beverage Industry.
Proven Track Record Of Successful Leadership And Management Of Cross-Functional Teams.
Strong Analytical Skills With The Ability To Interpret Data And Make Strategic Recommendations.
Excellent Communication And Presentation Skills, With The Ability To Effectively Communicate Complex Concepts And Strategies To Senior Leadership.
Financial Analysis
Strategic Planning
Project Management
Marketing Strategy
Business Development
Cross-Functional
Budget management
Sales forecasting
Brand management
Team Leadership
consumer insights
Channel Optimization
Communication
Conflict Resolution
Leadership
Negotiation
Time management
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Senior Director II, FSOP Consumer & Channel Strategy in Atlanta, GA, USA is $200,000- $250,000 per year. However, salaries can vary depending on the individual's experience, qualifications, and the specific company they work for. Additionally, location, industry, and other factors can also impact salary for this role.
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The Coca-Cola Company is an American multinational corporation, and manufacturer, retailer, and marketer of nonalcoholic beverage concentrates and syrups. The company is best known for its flagship product Coca-Cola, invented in 1886 by pharmacist John Pemberton in Atlanta, Georgia.

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