
Digital Market Manager, Product Management
The Bank of New York Mellon is seeking an experienced Digital Market Manager to join our growing Product Management team. Our ideal candidate will have a proven track record of success in digital marketing and product management, as well as the ability to think strategically and collaborate effectively with cross-functional teams. In this role, you will be responsible for driving the development and execution of the digital marketing strategy for the Bank of New York Mellon.To be successful in this role, you must possess strong organizational skills and be able to thrive in a fast-paced environment. You must be a self-starter who is able to develop and implement innovative strategies to drive growth and improve customer engagement. The ideal candidate will have a degree in marketing, business, or a related field and at least five years of experience in digital marketing and product management. Experience in financial services is a plus.If you have a passion for digital marketing, product management, and financial services, we’d love to hear from you!
Responsibilities:
- Develop and execute the digital marketing strategy for the Bank of New York Mellon.
- Utilize innovative strategies to drive growth and improve customer engagement.
- Collaborate effectively with cross-functional teams to achieve desired outcomes.
- Manage digital marketing campaigns and budgets.
- Analyze customer data and trends to develop customized strategies.
- Stay abreast of industry trends and new technologies to ensure effective marketing strategies.
- Create and oversee the development of content for digital marketing channels.
- Monitor digital marketing metrics and recommend changes based on data.
- Develop and maintain relationships with external vendors and partners.
- Manage and track ROI for digital marketing campaigns.
Strong Analytical Skills
Excellent Communication And Organizational Skills
Or A Related Field
Business
Bachelor's Degree In Marketing
Ability To Multi-Task And Manage Multiple Projects At Once
Knowledge Of Digital Marketing Tactics And Strategies
Experience With Product Management And Market Research
Proficiency In Microsoft Office Suite And Adobe Creative Cloud
Understanding Of Web Technologies And Digital Marketing Platforms
Budgeting
Advertising
Project Management
Social Media
Product Management
Strategy
Communication
Leadership
CRM
Content Creation
Digital Marketing
SEO
Analytics
UX/UI
Branding
Communication
Leadership
Time management
Interpersonal Skills
creativity
Organization
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Digital Market Manager, Product Management in Pittsburgh, PA, USA is approximately $67,322 - $95,188 per year. This range is based on salaries reported by users of JobzMall. This range reflects the variation in experience, job type, and other factors that may affect salary.
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The Bank of New York Mellon Corporation is an American worldwide banking and financial services holding company headquartered in New York City. Bank of New York was established in 1784. BNY Mellon was formed with the merger of The Bank of New York and the Mellon Financial Corporation.

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