
Content Marketing Manager
Are you looking for a dynamic and impactful role in the world of finance? Look no further than T. Rowe Price, where we are seeking a proactive and creative Content Marketing Manager to join our team. As a global investment management firm, T. Rowe Price is committed to helping our clients achieve their financial goals through innovative strategies and personalized solutions. In this role, you will have the opportunity to shape and execute our content marketing strategy, showcasing our thought leadership and expertise to a diverse audience. If you are a skilled writer, strategic thinker, and have a passion for the financial industry, we encourage you to apply for this exciting opportunity.
- Develop and implement a comprehensive content marketing strategy that aligns with T. Rowe Price's overall brand and business objectives.
- Create and curate engaging and informative content, including articles, blog posts, infographics, videos, and social media posts, that showcases T. Rowe Price's thought leadership and expertise in the financial industry.
- Collaborate with cross-functional teams, including marketing, sales, and investment professionals, to gather insights and ideas for content creation.
- Conduct market research and stay up-to-date on industry trends and best practices to inform content strategy and ensure content is relevant and impactful.
- Utilize SEO techniques to optimize content for search engines and increase visibility and reach.
- Manage the content calendar and ensure timely and consistent delivery of content.
- Monitor and analyze content performance metrics and make data-driven recommendations for optimization and improvement.
- Build and maintain relationships with external partners, such as media outlets and influencers, to expand T. Rowe Price's reach and amplify our content.
- Stay informed about compliance regulations and ensure all content meets regulatory requirements.
- Represent T. Rowe Price at industry events and conferences, as needed, to network and promote our content.
- Mentor and support junior team members, providing guidance and feedback on content creation and strategy.
- Continuously seek opportunities to enhance and evolve T. Rowe Price's content marketing efforts, keeping up with emerging trends and technologies in the field.
Bachelor's Degree In Marketing, Communications, Or Related Field.
Minimum Of 3-5 Years Experience In Content Marketing Or Related Field.
Strong Understanding Of Financial Services Industry And Investment Products.
Excellent Writing And Editing Skills, With A Portfolio Showcasing Content Marketing Campaigns And Materials.
Experience With Content Management Systems, Seo, And Social Media Analytics Tools.
Market Research
Lead Generation
Content Creation
Social media management
Copywriting
brand strategy
Analytics Tracking
SEO Optimization
Campaign planning
Audience Engagement
Content
Content Distribution
Communication
Conflict Resolution
Leadership
Time management
Interpersonal Skills
Critical thinking
Teamwork
collaboration
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Content Marketing Manager in Owings Mills, MD, USA is between $60,000 and $90,000 per year. This range can vary depending on the size and industry of the company, as well as the individual's level of experience and skills. Content marketing managers in Owings Mills may also receive additional bonuses and benefits, such as health insurance, retirement plans, and paid time off.
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T. Rowe Price Group, Inc. is an American publicly owned global investment management firm that offers funds, advisory services, account management, and retirement plans and services for individuals, institutions, and financial intermediaries.

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