St. Jude Children's Research Hospital

Advisor - TV Media Strategy

St. Jude Children's Research Hospital
262 N Danny Thomas Blvd, Memphis, TN 38105, USA
Full-TimeDepends on ExperienceSenior LevelBachelors
Job Description

Responsible for understanding and optimizing the donor mix based on changes in TV strategy, consumer behaviors and media buying methods. Collaborate with business partners across the enterprise to build strategies to reach new audiences, drive new donor conversion and cultivate existing donors. Provide subject matter expertise in TV media planning, TV specific KPIs and emerging TV media trends to develop and optimize overall media performance outcomes. Provide leadership in the planning of orchestrated performance marketing across channels beyond TV such as search, social, display, video and audio streaming to build efficient and effective media plans. Enhance existing TV media buying approaches and associated donor journeys to meet enterprise growth objectives. Craft and deliver presentations on TV strategy, media execution and optimization strategies to support marketing objectives.

Where is this job?
This job is located at 262 N Danny Thomas Blvd, Memphis, TN 38105, USA
Job Qualifications

  • 10 years Marketing or Advertising experience including specific experience in TV media

  • Expertise in marketing directly to consumers with experience in performance media

  • Expertise in integration of user journeys across media and audiences

  • Media and creative testing tools and ad technology expertise

Required Skills

  • Vendor Management

  • Presentation skills

  • MS Word

  • MS PowerPoint

  • Time Management Skills

  • Data visualization skills

  • MS Excel skills

  • Quantitative/analytical skills

  • Media Management

  • Media Buying

  • Data and audience management solutions

Soft Skills

  • Process Improvement

  • Driven and self-motivated

  • Communication Skills

  • Problem-Solving

  • Detail oriented and highly organized

  • Multi tasker

Compensation

According to JobzMall, the average salary range for a Advisor - TV Media Strategy in 262 N Danny Thomas Blvd, Memphis, TN 38105, USA is between $64,000 and $105,000 per year. This range is based on salaries reported by current and past job postings on the JobzMall website.

Additional Information
St. Jude Children's Research Hospital is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedMay 27th, 2021
Apply BeforeMay 22nd, 2025
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About St. Jude Children's Research Hospital

St. Jude Children's Research Hospital, founded in 1962, is a pediatric treatment and research facility focused on children's catastrophic diseases, particularly leukemia and other cancers.

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