Business Marketing Specialist

At Philips, we are looking for a Business Marketing Specialist to join our team. The ideal candidate will have a passion for marketing and be an excellent communicator who is able to think creatively to develop strategic marketing plans. We are seeking a professional with the ability to translate complex marketing plans into simple, easy-to-understand concepts.The successful candidate should have a solid background in business marketing, including experience in market research, brand strategy, and digital marketing. The ideal candidate should also have excellent writing and analytical skills, be highly organized, and possess a working knowledge of Microsoft Office and other software. The ability to work well within a team is essential, as is the ability to effectively communicate with a diverse range of stakeholders.If you have a strong understanding of consumer behavior, the ability to develop effective marketing strategies, and a genuine passion for marketing, we would love to hear from you.

Responsibilities:

1. Develop and implement strategic marketing plans and campaigns.
2. Conduct market research and analyze data to identify customer needs and preferences.
3. Develop and manage brand strategies to ensure consistent messaging and positioning across media channels.
4. Create engaging digital marketing campaigns to promote products and services.
5. Create compelling content for websites, social media, and other marketing materials.
6. Collaborate with other departments to ensure successful implementation of marketing strategies.
7. Monitor marketing efforts and analyze performance to measure success and identify areas for improvement.
8. Develop and maintain relationships with external stakeholders and vendors.
9. Keep up to date with the latest marketing trends and best practices.

According to JobzMall, the average salary range for a Business Marketing Specialist in Cambridge, MA, USA is $62,000 to $77,000 per year. The salary range can vary depending on experience, qualifications, and the type of company you are working for. Factors such as size of the company, industry, and the amount of competition for the job can also affect the salary range.

Royal Philips is a health technology company focused on improving people's health and enabling better outcomes across the health continuum from healthy living and prevention, to diagnosis, treatment and home care. Philips leverages advanced technology and deep clinical and consumer insights to deliver integrated solutions. The company is a leader in diagnostic imaging, image-guided therapy, patient monitoring and health informatics, as well as in consumer health and home care.