Digital Marketing Specialist

We are seeking an experienced Digital Marketing Specialist to join the Philip Morris International team. The ideal candidate will be a creative, innovative, and results-driven individual who loves to stay up-to-date with the latest digital marketing trends.The Digital Marketing Specialist will be responsible for developing, executing, and measuring digital marketing campaigns across a variety of channels. The successful candidate will have a keen eye for detail and a passion for producing quality work. The ideal candidate will possess the following qualifications: - Bachelor’s degree in marketing, communications, or related field- At least 3-5 years of relevant experience in digital marketing- Proven track record of successful digital campaigns- In-depth knowledge of SEO/SEM, web analytics, and digital marketing trends- Excellent written and verbal communication skills- Ability to work in a fast-paced environment and manage multiple projects simultaneously- Highly organized and detail-orientedIf you are a motivated individual who is excited to join a dynamic team, then this is the ideal opportunity for you. We look forward to hearing from you!

Responsibilities:

1. Develop digital marketing plans and strategies across various channels.
2. Execute digital campaigns and track performance.
3. Monitor and analyze website and digital analytics.
4. Analyze competitor strategies and adjust plans accordingly.
5. Manage multiple projects simultaneously.
6. Keep up-to-date with the latest digital marketing trends and technologies.
7. Write creative and effective copy for digital campaigns.
8. Create and maintain relationships with key stakeholders and vendors.
9. Monitor budget and allocate resources effectively.
10. Identify areas for improvement and develop solutions.

According to JobzMall, the average salary range for a Digital Marketing Specialist in Stamford, CT, USA is between $60,000 and $100,000 per year. The range may vary, depending on experience, education, and the size and type of employer. Digital Marketing Specialists typically have a Bachelor's degree in a related field such as marketing, advertising, public relations, or communications, as well as experience with digital marketing tools and strategies. They are tasked with creating and executing digital marketing campaigns, optimizing websites and content for search engine optimization, and analyzing data to measure the effectiveness of campaigns.

Philip Morris International Inc. is a Swiss-domiciled multinational cigarette and tobacco manufacturing company, with products sold in over 180 countries.