Consumer Activation Manager

Are you a dynamic and driven individual with a passion for consumer engagement? Do you thrive in a fast-paced, innovative environment? Join our team at Philip Morris International as a Consumer Activation Manager and play a crucial role in revolutionizing the tobacco industry. As a leader in our global company, you will be responsible for developing and implementing strategies to activate and engage our consumers, driving brand loyalty and growth. We are seeking a highly motivated individual with a strong background in marketing, exceptional communication skills, and a deep understanding of consumer behavior. If you are ready to make a positive impact on our business and the lives of millions of consumers, we want to hear from you.

1. Develop and implement consumer activation strategies that align with company goals and objectives.
2. Stay up-to-date on industry trends and consumer behavior to inform the development of effective strategies.
3. Collaborate with cross-functional teams such as marketing, sales, and research to gather insights and develop targeted campaigns.
4. Create and manage budgets for consumer activation initiatives.
5. Utilize marketing tools and channels such as social media, email, and events to engage and activate consumers.
6. Monitor and analyze consumer data to measure the effectiveness of activation strategies and make recommendations for improvement.
7. Identify and build relationships with key influencers and partners to amplify consumer engagement efforts.
8. Train and mentor team members to effectively execute consumer activation plans.
9. Stay informed of regulatory changes and ensure all consumer activation efforts comply with industry regulations.
10. Represent the company at industry events and conferences to network and promote brand awareness.
11. Continuously evaluate and refine consumer activation strategies to adapt to changing market conditions and consumer preferences.
12. Communicate regularly with senior management to provide updates on consumer activation initiatives and results.
13. Foster a positive and collaborative team culture to drive motivation and productivity.
14. Maintain a strong understanding of the company's products and services to effectively communicate with consumers and address any inquiries or concerns.
15. Act as a brand ambassador and uphold the company's values and standards in all consumer interactions.

According to JobzMall, the average salary range for a Consumer Activation Manager in Austin, TX, USA is between $70,000 and $100,000 per year. However, this can vary depending on the specific company, industry, and level of experience of the individual. Some companies may offer salaries on the higher end of this range, while others may offer lower salaries. It is also important to consider additional factors such as bonuses, benefits, and commissions that may affect the overall compensation package for this role.

Philip Morris International Inc. is a Swiss-domiciled multinational cigarette and tobacco manufacturing company, with products sold in over 180 countries.