
Vice President, Digital Marketing
Are you a dynamic and results-driven digital marketing professional looking for a new challenge? Do you have a strong background in real estate and a passion for utilizing digital platforms to drive business growth? PGIM Real Estate, a leading global real estate investment firm, is seeking a Vice President of Digital Marketing to join our team. In this role, you will be responsible for developing and executing digital marketing strategies to support our global real estate investment business. We are looking for a driven individual with a proven track record of success in leading digital marketing initiatives and a deep understanding of the real estate industry. If you are a strategic thinker, creative problem solver, and a natural leader, we want to hear from you.
- Develop and implement digital marketing strategies to support the global real estate investment business of PGIM Real Estate.
- Utilize digital platforms and tools to drive business growth and increase brand awareness.
- Stay up-to-date on industry trends and best practices in digital marketing and apply them to the real estate industry.
- Lead a team of digital marketing professionals to execute campaigns and initiatives effectively.
- Collaborate with cross-functional teams to ensure alignment and integration of digital marketing efforts with overall business objectives.
- Monitor and analyze digital marketing performance metrics to identify areas for improvement and make data-driven decisions.
- Manage the digital marketing budget and allocate resources effectively to achieve maximum ROI.
- Develop and maintain relationships with key stakeholders, including clients, partners, and vendors.
- Stay informed on regulatory and compliance requirements related to digital marketing in the real estate industry.
- Continuously identify and pursue new opportunities to enhance the digital presence and reach of PGIM Real Estate.
- Mentor and develop team members to support their growth and career advancement.
- Represent PGIM Real Estate at industry events and conferences to showcase digital marketing initiatives and strategies.
- Develop and maintain a strong understanding of the real estate market and apply this knowledge to digital marketing strategies.
- Collaborate with the sales team to develop and implement lead generation strategies through digital channels.
- Monitor and report on industry and competitor digital marketing activities to identify potential risks and opportunities.
Bachelor's Or Master's Degree In Marketing, Business, Or A Related Field.
Minimum Of 10 Years Of Experience In Digital Marketing, Preferably In The Real Estate Industry.
Strong Understanding Of Digital Marketing Strategies And Tools, Including Seo, Sem, Social Media, And Analytics.
Proven Track Record Of Driving Successful Digital Marketing Campaigns And Increasing Online Brand Presence.
Excellent Leadership And Communication Skills, With The Ability To Collaborate And Manage A Team Effectively.
Data Analysis
Lead Generation
Content Marketing
Branding
Social media management
SEO/SEM
Digital strategy
Mobile Marketing
Email Marketing
Website optimization
Paid Advertising
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Vice President, Digital Marketing in Newark, NJ, USA is between $175,000 and $250,000 per year. However, this can vary depending on factors such as the specific company, industry, and level of experience. Some companies may offer lower salaries while others may offer higher salaries, and additional benefits and bonuses may also be included in the compensation package. It is important to research and compare salaries for specific companies and roles to get a more accurate understanding of the salary range for a Vice President, Digital Marketing in Newark, NJ.
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Providing investors and borrowers access to a range of real estate, agriculture, impact and private equity solutions across the risk-return spectrum. (PGIM), formerly Prudential Investment Management, is the asset management arm of American life insurance company Prudential Financial. Formerly. Prudential Investment Management.

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