Pfizer

Omnichannel Marketing Lead

Pfizer

Collegeville, PA 19426, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Welcome to Pfizer, a leading global biopharmaceutical company dedicated to discovering and developing breakthrough medicines for patients around the world. We are currently seeking a passionate and innovative Omnichannel Marketing Lead to join our team and help drive our marketing efforts to new heights.As the Omnichannel Marketing Lead, you will play a critical role in developing and executing omnichannel marketing strategies that support our business objectives and engage our target audience. Your expertise in creating seamless and integrated customer experiences across various channels will be essential in driving brand awareness and loyalty.To be successful in this role, you must have a strong understanding of the latest marketing trends and technologies, as well as a proven track record in developing and implementing effective omnichannel campaigns. Your ability to collaborate with cross-functional teams, think creatively, and adapt to changing market conditions will be crucial.If you are a results-driven and customer-focused marketer with a passion for making a difference in the lives of patients, we invite you to apply for the Omnichannel Marketing Lead position at Pfizer. Join us in our mission to deliver breakthrough medicines and shape the future of healthcare.1. Develop and execute omnichannel marketing strategies that align with Pfizer's business objectives and target audience. 2. Collaborate with cross-functional teams to ensure a seamless and integrated customer experience across all channels. 3. Stay current on the latest marketing trends and technologies, and use this knowledge to drive innovative and effective campaigns. 4. Use data and analytics to track and measure the success of omnichannel marketing efforts, and make adjustments as needed. 5. Work closely with the brand team to ensure consistency and alignment of messaging and branding across all channels. 6. Foster strong relationships with key stakeholders and external partners to enhance the effectiveness of omnichannel marketing initiatives. 7. Continuously monitor and analyze market conditions and customer behavior to identify new opportunities for omnichannel marketing. 8. Develop and manage budgets for omnichannel marketing campaigns and initiatives. 9. Ensure all omnichannel marketing efforts comply with legal and regulatory requirements. 10. Use creativity and innovation to differentiate Pfizer's marketing efforts and drive brand awareness and loyalty.

Where is this job?
This job is located at Collegeville, PA 19426, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Business, Or A Related Field.

  • Minimum Of 5 Years Of Experience In Omnichannel Marketing, Preferably In The Pharmaceutical Or Healthcare Industry.

  • Proven Track Record Of Developing And Implementing Successful Omnichannel Marketing Strategies.

  • Strong Understanding Of Digital Marketing Channels, Including Email, Social Media, And Website Optimization.

  • Excellent Communication And Leadership Skills, With The Ability To Collaborate With Cross-Functional Teams And Manage Multiple Projects Simultaneously.

Required Skills
  • Data Analysis

  • Market Research

  • Social Media Marketing

  • Content development

  • Brand management

  • Digital strategy

  • Email Marketing

  • Customer segmentation

  • Campaign planning

  • Customer Acquisition

  • Cross-channel integration

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Problem Solving

  • Time management

  • creativity

  • Attention to detail

  • Teamwork

  • Adaptability

Compensation

According to JobzMall, the average salary range for a Omnichannel Marketing Lead in Collegeville, PA 19426, USA is between $80,000 to $120,000 per year. This can vary depending on the specific company, years of experience, and other factors such as bonuses and benefits.

Additional Information
Pfizer is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJuly 3rd, 2024
Apply BeforeMay 22nd, 2025
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About Pfizer

Pfizer Inc. is an American multinational pharmaceutical corporation headquartered in New York City, with its research headquarters in Groton, Connecticut. It is one of the world's largest pharmaceutical companies.

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