Trade Promotions Coordinator

Welcome to Perdue Farms – a leading agricultural company focused on delivering quality poultry products to consumers nationwide. We are looking for a dynamic and detail-oriented Trade Promotions Coordinator to join our team. As a Trade Promotions Coordinator, you will be responsible for planning, organizing, and executing trade promotions and marketing programs to increase sales and brand awareness. We are seeking someone with a strong understanding of the retail industry, excellent communication skills, and a passion for driving results. If you are a self-starter with a keen eye for detail and a drive to succeed, we welcome you to apply for this exciting opportunity at Perdue Farms.

1. Develop and implement strategic trade promotions and marketing programs to drive sales and increase brand awareness for Perdue Farms products.
2. Collaborate with cross-functional teams, including sales, marketing, and product development, to ensure trade promotions align with overall business objectives.
3. Conduct market research and analysis to identify trends and opportunities for trade promotions.
4. Create and manage trade promotion budgets, ensuring cost-effectiveness and maximum return on investment.
5. Coordinate with retailers and distributors to negotiate promotional activities and secure prime display locations for Perdue Farms products.
6. Communicate and collaborate with external partners, such as advertising agencies and trade associations, to execute trade promotions.
7. Develop promotional materials, including displays, signage, and product samples, to support trade promotions.
8. Monitor and analyze trade promotion performance, providing insights and recommendations for future programs.
9. Maintain accurate records and reports of trade promotion activities and expenses.
10. Stay updated on industry trends and competitor activities to inform and improve trade promotion strategies.
11. Act as a brand ambassador for Perdue Farms, building and maintaining relationships with key stakeholders.
12. Train and coach sales teams on trade promotion strategies and best practices.
13. Ensure compliance with all company policies and procedures, as well as legal and regulatory requirements.
14. Represent Perdue Farms at trade shows and events, as needed.
15. Continuously seek opportunities to improve and optimize trade promotion efforts for maximum impact and results.

According to JobzMall, the average salary range for a Trade Promotions Coordinator in Salisbury, MD, USA is $45,000 to $60,000 per year. This may vary depending on factors such as the size and industry of the company, the candidate's level of experience and education, and the specific responsibilities and duties of the role.

Perdue Farms is the parent company of Perdue Foods and Perdue AgriBusiness, based in Salisbury, Maryland.