PepsiCo is seeking a highly motivated and results-driven Associate Marketing Manager to join our dynamic team. As an Associate Marketing Manager, you will play a crucial role in the development and execution of marketing strategies for one of the world's leading food and beverage companies. We are looking for a passionate individual with a strong understanding of consumer behavior and market trends, who is eager to contribute to the growth and success of our iconic brands. If you have a creative mindset, excellent communication skills, and a proven track record of driving business results, we want to hear from you!
- Develop and execute marketing strategies to promote PepsiCo's food and beverage brands.
- Conduct market research and analyze consumer behavior and trends to determine effective marketing strategies.
- Collaborate with cross-functional teams to ensure alignment and successful execution of marketing initiatives.
- Create and manage marketing budgets to maximize ROI and drive business growth.
- Monitor and track key performance indicators to evaluate the success of marketing campaigns and make data-driven recommendations for future strategies.
- Utilize a creative mindset to ideate and develop innovative marketing campaigns and initiatives.
- Communicate effectively with internal and external stakeholders, including senior management, to present marketing plans and results.
- Stay up-to-date with industry trends, competitor activities, and consumer insights to inform marketing strategies.
- Identify and capitalize on new opportunities to expand PepsiCo's market share and drive revenue growth.
- Manage and mentor junior marketing team members to develop their skills and contribute to the overall success of the team.
- Collaborate with sales teams to develop and execute joint marketing and sales strategies to drive sales.
- Ensure all marketing activities are in compliance with company policies and regulations.
- Represent PepsiCo at industry events and conferences to network and build brand awareness.
Bachelor's Degree In Marketing Or Related Field
2-3 Years Of Experience In Marketing Or Brand Management
Strong Understanding Of Consumer Behavior And Marketing Trends
Excellent Communication And Project Management Skills
Ability To Analyze Data And Make Strategic Recommendations Based On Insights
Advertising
Product Development
Project Management
Social Media
Market Research
Budget management
Content Creation
Digital Marketing
Event Planning
Brand management
Sales Analysis
consumer insights
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Associate Marketing Manager in New York, NY, USA is between $60,000 and $80,000. This range can vary depending on factors such as the company, industry, level of experience, and specific job responsibilities. Some factors that can potentially increase the salary range for an Associate Marketing Manager include advanced education, additional certifications, and a strong track record of success in previous marketing roles.
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PepsiCo, Inc. engages in the manufacturing, marketing, distribution, and sale of beverages, foods, and snacks. It is a food and beverage company with a complementary portfolio of brands, including Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. It operates through the following segments: Frito-Lay North America; Quaker Foods North America; North America Beverages; Latin America; Europe Sub-Saharan Africa; and Asia, Middle East, and North Africa.

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