Art Director

Welcome to PepsiCo, a global leader in the food and beverage industry. We are currently seeking an innovative and creative Art Director to join our dynamic team. As an Art Director at PepsiCo, you will have the opportunity to bring our brand to life through visual storytelling and design. We are looking for a talented individual who is passionate about delivering impactful and engaging designs that will help elevate our brand and drive business results. If you have a keen eye for design, a strong understanding of branding and marketing principles, and a drive for excellence, we want to hear from you. Join us and be a part of shaping the visual identity of one of the world's most iconic brands.

1. Develop and implement creative concepts and visual designs that align with PepsiCo's brand strategy and business objectives.
2. Collaborate with cross-functional teams to create and execute high-quality designs for various marketing campaigns and initiatives.
3. Lead and mentor a team of designers to ensure consistency and excellence in design standards across all brand touchpoints.
4. Stay updated with industry trends and best practices to continuously innovate and improve the brand's visual identity.
5. Manage and prioritize multiple projects to meet tight deadlines while maintaining a high level of quality and attention to detail.
6. Work closely with internal stakeholders and external agencies to ensure brand guidelines and standards are followed and implemented effectively.
7. Conduct regular market research and competitor analysis to identify opportunities for improvement and innovation in visual storytelling and design.
8. Collaborate with the marketing team to develop and maintain a strong brand voice and message through visual elements.
9. Review and approve all design materials to ensure they are on-brand, high-quality, and aligned with business objectives.
10. Represent PepsiCo's brand and design vision to external partners and stakeholders in a professional and effective manner.

According to JobzMall, the average salary range for a Art Director in New York, NY, USA is between $84,000 and $130,000 per year. However, this can vary based on factors such as experience, industry, company size, and location. Senior art directors with extensive experience and a strong portfolio may earn higher salaries. Additionally, art directors in industries such as advertising, media, and fashion tend to have higher salaries than those in other industries.

PepsiCo, Inc. engages in the manufacturing, marketing, distribution, and sale of beverages, foods, and snacks. It is a food and beverage company with a complementary portfolio of brands, including Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. It operates through the following segments: Frito-Lay North America; Quaker Foods North America; North America Beverages; Latin America; Europe Sub-Saharan Africa; and Asia, Middle East, and North Africa.