Northwell Health

Digital Channel Strategist

Northwell Health

New Hyde Park, NY, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Are you a strategic thinker with a passion for digital media? Do you have experience developing and implementing successful digital marketing campaigns? If so, Northwell Health is looking for a Digital Channel Strategist to join our dynamic team. As a leading healthcare organization, we are committed to utilizing the latest digital channels to reach and engage our patients and community. In this role, you will have the opportunity to make a significant impact by driving our digital strategy and expanding our online presence. We are seeking a highly motivated individual with a strong understanding of digital trends and analytics, and the ability to collaborate with cross-functional teams. If you are ready to take on a challenging and rewarding role in the healthcare industry, we want to hear from you.

  1. Develop and implement Northwell Health's digital marketing strategy, including identifying target audiences and choosing appropriate digital channels.
  2. Create and manage successful digital campaigns that align with the organization's overall marketing goals and objectives.
  3. Monitor and analyze digital trends, consumer behavior, and market insights to inform digital strategy and campaign optimization.
  4. Collaborate with cross-functional teams, including marketing, communications, and IT, to ensure a cohesive and integrated approach to digital marketing.
  5. Stay up-to-date with industry developments, emerging technologies, and digital best practices to continuously improve Northwell Health's digital presence.
  6. Utilize analytics and data to measure and report on the effectiveness of digital campaigns and make recommendations for improvement.
  7. Develop and maintain relationships with external partners and vendors to support digital initiatives.
  8. Ensure compliance with legal and regulatory requirements related to digital advertising and data privacy.
  9. Train and educate team members and stakeholders on digital marketing strategies, best practices, and new tools and technologies.
  10. Act as a brand ambassador for Northwell Health, representing the organization in a positive and professional manner in all digital communications.
Where is this job?
This job is located at New Hyde Park, NY, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Communications, Or A Related Field.

  • Minimum Of 3-5 Years Of Experience In Digital Marketing, Preferably In The Healthcare Industry.

  • Strong Understanding Of Digital Channels And Their Impact On Overall Marketing Strategy.

  • Experience Developing And Implementing Successful Digital Marketing Campaigns.

  • Excellent Analytical And Problem-Solving Skills, With The Ability To Track And Report On Key Performance Metrics.

Required Skills
  • Data Analysis

  • User Experience

  • Digital Marketing

  • SEO

  • Content Strategy

  • Branding

  • Web analytics

  • Social media management

  • PPC

  • Email Marketing

  • Audience targeting

  • Campaign planning

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Critical thinking

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Digital Channel Strategist in New Hyde Park, NY, USA is approximately $80,000 to $120,000 per year. However, salaries may vary depending on factors such as experience, education, and specific job responsibilities.

Additional Information
Northwell Health is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedMay 9th, 2024
Apply BeforeNovember 16th, 2025
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About Northwell Health

Northwell Health is a nonprofit integrated healthcare network that is New York State's largest healthcare provider and private employer, with more than 68,000 employees in 2019.

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