Content Strategist - Marketing, Wealth Management

Are you a strategic thinker with a passion for marketing and wealth management? Look no further – Northern Trust is seeking a talented Content Strategist to join our team! In this role, you will be responsible for developing and implementing content strategies that effectively communicate our brand and services to our target audience. We are looking for someone with a strong understanding of the financial industry and a keen eye for creating compelling and engaging content. If you are a creative and driven individual with excellent communication skills, we want to hear from you!

1. Develop and implement content strategies that align with Northern Trust's brand and marketing goals.
2. Conduct research and analysis on target audience to identify key messaging and content needs.
3. Collaborate with marketing and wealth management teams to understand business objectives and translate them into effective content strategies.
4. Create high-quality, engaging and informative content that resonates with target audience and drives brand awareness.
5. Stay up-to-date with industry trends and best practices to continuously improve content strategies.
6. Monitor and analyze content performance metrics and use insights to inform future content strategies.
7. Collaborate with design and digital teams to ensure visual and technical integration of content.
8. Manage and maintain content calendar to ensure timely and consistent delivery of content.
9. Ensure all content is accurate, compliant, and adheres to brand guidelines.
10. Conduct regular audits to ensure content is relevant, up-to-date, and meets business objectives.
11. Work with internal and external stakeholders to gather feedback and incorporate it into content strategy.
12. Stay informed about the latest developments in the financial industry and incorporate them into content strategies.
13. Act as a brand ambassador by promoting Northern Trust's services and values through all content.
14. Mentor and coach junior team members to develop their content strategy skills.
15. Collaborate with cross-functional teams to ensure alignment and consistency with overall marketing and brand strategy.

According to JobzMall, the average salary range for a Content Strategist - Marketing, Wealth Management in Chicago, IL, USA is between $70,000 and $100,000 per year. This may vary based on factors such as experience, education, and the specific company or organization the individual works for. Additionally, bonuses, commissions, and other benefits may also impact the overall salary for this role.

Northern Trust Corporation is a financial services company that caters to corporations, institutional investors, and ultra high net worth individuals. It is one of the largest banks in the United States and one of the oldest banks in continuous operation.