
Social Media, Manager
The Social Media Manager will work closely with senior leadership and play a leading role in shaping, implementing, and leading all organic and paid social programs. This individual will be responsible for continuing to evolve our channel and content strategy, managing the social media budget, prioritizing investments, and managing external agencies and partner relationships. Develop and execute impactful social media campaigns that build our brand, increase engagement and drive demand for our products and solutions. Develop an integrated enterprise social media strategy and manage the execution across social media platforms including LinkedIn, Twitter, Facebook, Instagram, Reddit, YouTube, and wherever we might go next. Manage global social media editorial calendar, collaborating with both internal stakeholders and external partners to produce, prioritize and publish social content that nurtures all stages of the marketing funnel. Manage content updates to employee social amplification platform (Hearsay). Manage media planning, audience development, and reporting. Maintain brand consistently and quality assurance across all social media channels.
3-5+ years of experience with social media experience, including executing B2B multi-platform campaigns
Experience managing paid and organic social media campaigns, managing agency relationships, and collaborating across internal and external teams
Knowledge of markets, asset management and financial services a plus.
Experience working with financial services or other regulated industry brands, either in-house or at an agency
Adobe Analytics
Audience segmentation
Time Management Skills
Conversion tracking
Social marketing management and publishing platforms
Social media metrics and benchmarking
Results Oriented
Motivated, self-directed and driven
Communication Skills
Adaptability
Problem Solving Skills
Detail oriented and highly organized
Multi tasker
According to JobzMall, the average salary range for a Social Media, Manager in Goldman Sachs Tower, 30 Hudson St, Jersey City, NJ 07302, USA is between $83,000 and $118,000 per year. This range depends on a number of factors such as the manager's experience, the size of the company, the industry and the location.
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New York Life Insurance Company is the third-largest life insurance company in the United States, the largest mutual life insurance company in the United States.

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