
Senior Associate, Latino Market Field Director - Midwest & Western U.S.
At New York Life, we believe in the power of diversity and inclusion to drive our success. We are currently seeking a Senior Associate, Latino Market Field Director for the Midwest and Western regions of the United States. In this role, you will have the opportunity to lead and support our growing Latino market, while making a positive impact on the lives of our clients and communities. We are looking for a dynamic and experienced individual who is passionate about serving the Latino community and has a strong track record of success in the financial services industry. If you have a deep understanding of the Latino market, exceptional leadership skills, and a drive to achieve results, we would love to hear from you.
- Develop and implement strategic plans to expand New York Life's reach and impact in the Latino market in the Midwest and Western regions.
- Serve as a leader and mentor for a team of financial advisors and agents focusing on the Latino community, providing guidance and support in achieving their goals.
- Build and maintain relationships with key stakeholders in the Latino community, including community organizations, business leaders, and potential clients.
- Conduct market research and analysis to identify opportunities for growth and development in the Latino market.
- Collaborate with other departments within New York Life to ensure the company's products and services meet the needs of the Latino market.
- Provide training and education to financial advisors and agents on cultural competency and best practices for serving the Latino community.
- Monitor and track performance metrics to measure the success of initiatives and make necessary adjustments to achieve goals.
- Represent New York Life at industry events and conferences focused on the Latino market.
- Stay up-to-date on industry trends and developments related to the Latino market and incorporate this knowledge into strategies and plans.
- Serve as a brand ambassador for New York Life, promoting the company's commitment to diversity and inclusion in the Latino community.
- Collaborate with the marketing team to develop targeted campaigns and materials for the Latino market.
- Ensure compliance with all legal and regulatory requirements related to serving the Latino market.
- Provide regular reports and updates to senior management on the progress and impact of initiatives in the Latino market.
- Continuously seek out opportunities to improve and enhance New York Life's presence and impact in the Latino market.
Extensive Experience In The Latino Market: The Ideal Candidate Should Have A Deep Understanding Of The Latino Market, Including Cultural Nuances, Preferences, And Buying Behaviors. They Should Have A Proven Track Record Of Success In Developing And Executing Strategies To Effectively Reach And Engage With This Demographic.
Strong Leadership Skills: As A Senior Associate And Field Director, This Individual Will Be Responsible For Leading A Team Of Sales Agents And Supporting Staff. They Should Have Excellent Leadership Skills, Including The Ability To Motivate And Mentor Team Members, Delegate Tasks, And Provide Guidance And Support When Needed.
Bilingual Proficiency: Fluency In English And Spanish Is A Must For This Role. The Candidate Should Be Able To Effectively Communicate And Build Relationships With Both English And Spanish-Speaking Clients, As Well As Manage A Team Of Bilingual Agents.
Sales And Marketing Expertise: The Senior Associate Must Have A Strong Background In Sales And Marketing, With A Proven Ability To Drive Revenue And Grow Market Share. They Should Be Knowledgeable About Various Marketing Channels And Techniques, And Be Able To Develop And Implement Effective Marketing Campaigns To Attract And Retain Latino Market Clients.
Financial Services Experience: A Strong Understanding Of The Financial Services Industry Is Essential For This Role. The Ideal Candidate Should Have Experience In Insurance And/Or Financial Planning, As Well As A Thorough Understanding Of Products And Services Offered By New York Life. They Should Also Be Familiar With Compliance And Regulatory Requirements Within The Industry.
Financial Planning
Networking
Team Management
Leadership
Relationship Building
Market analysis
Sales Strategy
Business
Cultural Sensitivity
Client Acquisition
Bilingual Communication
Multicultural Marketing
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Networking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Senior Associate, Latino Market Field Director - Midwest & Western U.S. in New York, NY, USA is $75,000 - $100,000 per year. However, this can vary depending on the specific company, location, and experience of the individual.
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New York Life Insurance Company is the third-largest life insurance company in the United States, the largest mutual life insurance company in the United States.

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