Vice President, Product Marketing

Welcome to NBCUniversal Media, a leading global media and entertainment company! We are currently seeking a dynamic and strategic leader to join our team as the Vice President of Product Marketing. This role is critical to the success of our products and services, and we are looking for a passionate and experienced individual to drive our marketing efforts to new heights. As the VP of Product Marketing, you will have the opportunity to shape the overall marketing strategy and drive growth for our products across all platforms. If you are a creative thinker, a strong collaborator, and have a proven track record of success in product marketing, we want to hear from you! Read on for more details on this exciting opportunity.

1. Develop and implement a comprehensive product marketing strategy that aligns with the overall business goals and objectives of NBCUniversal Media.
2. Lead a team of product marketing professionals to execute marketing plans for all NBCUniversal products and services.
3. Collaborate with cross-functional teams, including product development, sales, and creative, to ensure the successful launch and promotion of new products.
4. Conduct market research and analysis to identify key trends, customer needs, and competitive landscape to inform product positioning and messaging.
5. Define and track key performance indicators (KPIs) to measure the success of marketing campaigns and make data-driven recommendations for future initiatives.
6. Manage the product marketing budget and allocate resources effectively to maximize ROI.
7. Develop and maintain relationships with key stakeholders, including internal teams, external partners, and media outlets.
8. Develop and deliver compelling marketing materials, including sales collateral, product demos, and presentations.
9. Stay up-to-date on industry trends and best practices to continuously improve product marketing strategies.
10. Represent NBCUniversal Media at industry events and conferences to promote our products and services.
11. Build and maintain strong relationships with media outlets and influencers to secure coverage and partnerships.
12. Act as a thought leader and mentor to the product marketing team, providing guidance, feedback, and professional development opportunities.
13. Continuously monitor and evaluate the competitive landscape to identify opportunities and threats for our products.
14. Collaborate with sales teams to develop effective sales strategies and support their efforts with marketing materials and messaging.
15. Stay informed on regulatory and compliance requirements related to product marketing and ensure all activities are in compliance.

According to JobzMall, the average salary range for a Vice President, Product Marketing in New York, NY, USA is $190,000 to $300,000 per year. This range may vary depending on the size and industry of the company, as well as the individual's experience and qualifications. Some companies may also offer additional bonuses and benefits as part of the compensation package.

NBCUniversal Media, LLC, or NBCUniversal, is an American worldwide mass media conglomerate owned by Comcast and headquartered at Rockefeller Plaza's Comcast Building in Midtown Manhattan, New York City.