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MUSC Health

Sr. Director Marketing & Communications

MUSC Health

Charleston, SC, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Are you a dynamic and innovative leader with a passion for driving strategic marketing and communication initiatives? Do you thrive in a fast-paced healthcare environment and have a strong track record for developing impactful campaigns? If so, we have an exciting opportunity for you as the Senior Director of Marketing & Communications at MUSC Health. As a crucial member of our leadership team, you will be responsible for developing and executing comprehensive marketing and communication strategies that promote our mission of providing exceptional patient care, education, and research. We are seeking candidates with a minimum of 10 years of experience in marketing and communications, preferably in a healthcare setting, and a proven ability to lead and inspire a team. If you are a creative and results-driven professional with excellent communication skills and a dedication to driving positive change, this is the perfect role for you. Join us in shaping the future of healthcare at MUSC Health!

  1. Develop and implement comprehensive marketing and communication strategies to promote the mission of MUSC Health and increase brand awareness.
  2. Lead and manage a team of marketing and communication professionals, providing guidance and support to ensure successful execution of initiatives.
  3. Collaborate with other departments and key stakeholders to align marketing and communication efforts with overall organizational goals and objectives.
  4. Conduct market research and analysis to identify target audiences, trends, and opportunities for growth.
  5. Plan and oversee the execution of innovative and impactful marketing campaigns, including digital and traditional media.
  6. Develop and maintain relationships with media outlets and other external partners to secure coverage and increase visibility for MUSC Health.
  7. Oversee the creation and production of marketing materials, such as brochures, advertisements, and digital content.
  8. Monitor and analyze the effectiveness of marketing and communication efforts, making adjustments as needed to achieve desired results.
  9. Manage the marketing and communication budget, ensuring resources are allocated effectively and efficiently.
  10. Stay current on industry trends and best practices, continuously seeking ways to improve and innovate the marketing and communication strategies at MUSC Health.
Where is this job?
This job is located at Charleston, SC, USA
Job Qualifications
  • Extensive Experience In Healthcare Marketing: The Ideal Candidate For This Position Should Have At Least 10 Years Of Experience In Marketing And Communications, With A Focus On The Healthcare Industry. This Includes A Strong Understanding Of The Unique Challenges And Regulations In Healthcare Marketing.

  • Strategic Thinker: The Sr. Director Of Marketing & Communications At Musc Health Should Be A Strategic Thinker With A Track Record Of Developing And Executing Successful Marketing And Communications Plans. This Includes The Ability To Analyze Market Trends, Identify Target Audiences, And Develop Effective Messaging Strategies.

  • Strong Leadership Skills: As A Senior Leader Within The Organization, The Ideal Candidate Should Have Demonstrated Experience In Leading And Managing A Team. This Includes The Ability To Set Clear Goals, Delegate Tasks, And Provide Guidance And Support To Team Members.

  • Excellent Communication Skills: Effective Communication Is Essential In This Role, Both Internally And Externally. The Sr. Director Should Have Excellent Written And Verbal Communication Skills, As Well As The Ability To Effectively Present Ideas And Information To Diverse Audiences.

  • Digital Marketing Expertise: In Today's Digital Landscape, It Is Crucial For The Sr. Director To Have A Strong Understanding Of Digital Marketing Strategies And Tactics. This Includes Experience With Social Media, Email Marketing, And Website Management, As Well As The Ability To Use Data And Analytics To Drive Decision-Making.

Required Skills
  • Strategic Planning

  • Event Management

  • Market Research

  • Budget management

  • Content Creation

  • Digital Marketing

  • Public Relations

  • Brand management

  • Media Relations

  • Team Leadership

  • Stakeholder engagement

  • Crisis

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Critical thinking

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Sr. Director Marketing & Communications in Charleston, SC, USA is between $130,000 and $170,000 per year. However, this can vary depending on factors such as industry, company size, and level of experience.

Additional Information
MUSC Health is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedSeptember 18th, 2025
Apply BeforeMay 14th, 2026
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About MUSC Health

MUSC Health is a leading academic medical center renowned for its commitment to patient-centered care, innovative research, and comprehensive education. As part of the Medical University of South Carolina, it offers employees the opportunity to work alongside top-tier professionals in a collaborative environment. With a focus on advancing healthcare through cutting-edge technology and a diverse range of specialties, MUSC Health empowers its workforce to make a meaningful impact in the lives of patients and communities.

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