Social Media Manager

Are you a social media guru with a passion for healthcare? Look no further! MUSC Health is seeking a talented and driven Social Media Manager to join our dynamic team. In this role, you will have the opportunity to use your creative skills and strategic thinking to elevate our brand and engage with our online community. As the Social Media Manager, you will play a crucial role in shaping our digital presence and driving our organization's mission forward. If you have a strong understanding of social media platforms, excellent communication skills, and a knack for storytelling, we want to hear from you! Join us in making a meaningful impact in the healthcare industry.

1. Develop and implement a comprehensive social media strategy for MUSC Health that aligns with the organization's goals and mission.
2. Create and curate engaging content for social media platforms, including but not limited to Facebook, Twitter, Instagram, and LinkedIn.
3. Monitor social media channels for trends, insights, and opportunities to engage with our online community and increase brand awareness.
4. Collaborate with various departments and teams to gather information and create content that accurately represents MUSC Health's services, programs, and initiatives.
5. Stay up-to-date with the latest social media trends, algorithms, and best practices to continuously improve our social media presence.
6. Monitor and respond to comments, messages, and reviews on social media in a timely and professional manner.
7. Analyze and report on social media metrics to track progress, identify areas for improvement, and make data-driven decisions.
8. Work with the marketing and communications team to ensure consistency in messaging and branding across all social media channels.
9. Develop and maintain relationships with influencers, partners, and other relevant organizations to expand our reach and engagement on social media.
10. Train and educate staff members on social media best practices and encourage them to share content on their personal accounts.
11. Act as a brand ambassador and advocate for MUSC Health on social media, promoting our services, accomplishments, and values.
12. Proactively identify potential social media crises and develop plans to address them effectively.
13. Stay compliant with HIPAA regulations when creating and sharing healthcare-related content on social media.
14. Attend relevant industry events and conferences to stay informed on industry trends and network with other social media professionals.
15. Continuously evaluate and improve the social media strategy to achieve our goals and objectives.

According to JobzMall, the average salary range for a Social Media Manager in Charleston, SC, USA is $44,000 - $66,000 per year. However, this can vary depending on experience, qualifications, and the specific company or industry the individual is working in. Some Social Media Managers in Charleston may earn significantly more or less than this range. It is important to do research on a specific company or job listing to get a better understanding of the salary expectations.