Digital Marketing AVP

As the Digital Marketing AVP at Morgan Stanley, you will be at the forefront of driving the firm's digital marketing strategy. We are seeking a talented and experienced individual to lead a team in creating innovative campaigns that will enhance our brand and attract new clients. This role requires a strong understanding of the digital landscape, a creative mindset, and the ability to analyze and interpret data to make strategic decisions. If you are a driven and dynamic individual with a passion for digital marketing and financial services, we would love to hear from you.

1. Develop and implement a comprehensive digital marketing strategy for Morgan Stanley in line with the firm's overall goals and objectives.
2. Lead and manage a team of digital marketing professionals, providing guidance and support to ensure the successful execution of campaigns.
3. Stay up-to-date with the latest trends and technologies in digital marketing and make recommendations for their integration into the firm's strategy.
4. Collaborate with cross-functional teams, including product teams, sales, and IT, to ensure alignment and consistency in messaging and branding across all digital channels.
5. Conduct market research and analyze data to identify key insights and opportunities for optimization and improvement.
6. Oversee the creation of engaging and innovative digital campaigns, including content creation, email marketing, social media, and paid advertising.
7. Monitor and track the performance of digital marketing initiatives, providing regular reports and analysis to senior management and making data-driven recommendations for future strategies.
8. Identify and develop partnerships and collaborations with external organizations to expand the reach and impact of the firm's digital marketing efforts.
9. Ensure compliance with regulatory guidelines and industry best practices in all digital marketing activities.
10. Continuously evaluate and improve the firm's digital marketing processes and procedures, implementing new tools and technologies as needed to increase efficiency and effectiveness.

According to JobzMall, the average salary range for a Digital Marketing AVP in Jersey City, NJ, USA is $120,000-$160,000 per year. This may vary depending on the individual's experience, skills, and the specific company they work for.

Morgan Stanley provides investment banking products and services to its clients and customers including corporations, governments, financial institutions, and individuals. It operates through the following business segments: Institutional Securities, Wealth Management, and Investment Management. The Institutional Services segment provides financial advisory, capital-raising services, and related financing services on behalf of institutional investors.