Senior Marketing Digital Data Analyst

MetLife is seeking a highly motivated and experienced Senior Marketing Digital Data Analyst to join our dynamic team. This individual will be responsible for leveraging data to inform marketing decisions, develop insights, and improve the customer experience. The ideal candidate should have a strong understanding of digital marketing analytics and a passion for creating data-driven solutions.The Senior Marketing Digital Data Analyst will have a strong technical background and should possess excellent communication, critical thinking, and problem-solving skills. The successful individual will have a track record of successfully leveraging data to improve marketing programs, generate insights, and inform strategic decisions. This role requires a minimum of 5 years of experience in digital marketing analytics and a Bachelor’s degree in Mathematics, Statistics, Business, or a related field. Experience with SQL, Python, and Tableau is also preferred.If you’re ready to take the next step in your career and join a world-class team of professionals, then apply for this exciting opportunity today!

Responsibilities:

1. Analyze digital marketing data to inform strategic decisions and generate insights.
2. Develop data-driven solutions to improve marketing programs and the customer experience.
3. Utilize SQL, Python, and Tableau to visualize data and create models.
4. Create reports and presentations to communicate results to stakeholders.
5. Monitor and evaluate the success of marketing campaigns and initiatives.
6. Work with stakeholders to identify opportunities for improvement.
7. Stay up to date with industry trends and best practices.
8. Ensure compliance with data privacy regulations and policies.

According to JobzMall, the average salary range for a Senior Marketing Digital Data Analyst in New York, NY, USA is between $85,000 and $130,000. This salary range can vary depending on the company, the candidate's experience, and the specific job duties.

MetLife, Inc. provides insurance and financial services to individual and institutional customers. It offers life insurance, annuities, automobile and homeowner's insurance and retail banking services to individuals as well as group insurance, reinsurance and retirement and savings products and services. The company operates its business through six segments: Retail, Group, Voluntary and Worksite Benefits, Corporate Benefit Funding, Latin America, Asia, and Europe, the Middle East and Africa.