PMA Digital Cust Engagement Capabilities

Are you looking for a dynamic and challenging role in the digital marketing world? Look no further than MetLife! We are currently seeking a highly motivated and results-driven individual to join our team as the PMA Digital Cust Engagement Capabilities. In this role, you will have the opportunity to utilize your expertise in digital marketing and customer engagement to drive the success of our business. If you have a passion for innovation, a keen understanding of customer behavior, and the ability to think strategically, we want to hear from you. Join us at MetLife and be a part of a team that is dedicated to delivering the best experience for our customers.

1. Develop and implement digital marketing strategies to drive customer engagement and retention for MetLife's products and services.
2. Conduct market research and analyze customer behavior to identify opportunities for growth and improvement in digital marketing initiatives.
3. Collaborate with cross-functional teams, including product, sales, and customer service, to ensure alignment and integration of digital marketing efforts.
4. Monitor and report on key metrics and performance indicators to track the success of digital marketing campaigns and initiatives.
5. Stay up-to-date on industry trends and best practices in digital marketing, and make recommendations for innovation and improvement.
6. Manage and maintain relationships with external digital marketing partners and vendors.
7. Lead the development and execution of customer engagement programs, including email marketing, social media, and other digital channels.
8. Utilize data and analytics to segment and target customers with personalized and relevant messaging.
9. Develop and manage the budget for digital marketing initiatives, ensuring cost-effectiveness and ROI.
10. Continuously monitor and optimize digital marketing efforts to improve customer engagement and drive business results.
11. Train and educate team members on digital marketing strategies and best practices.
12. Act as a subject matter expert and provide guidance and support to other teams within the organization on digital customer engagement.
13. Collaborate with the IT team to implement and maintain digital marketing tools and technologies.
14. Identify and troubleshoot any issues or challenges related to digital marketing efforts, and proactively implement solutions.
15. Uphold and promote MetLife's brand and values through all digital marketing efforts.

According to JobzMall, the average salary range for a PMA Digital Cust Engagement Capabilities in Bridgewater, VA, USA is $70,000 - $120,000 per year. This range may vary depending on factors such as the specific company, the candidate's level of experience and education, and the specific responsibilities and duties of the role.

MetLife, Inc. provides insurance and financial services to individual and institutional customers. It offers life insurance, annuities, automobile and homeowner's insurance and retail banking services to individuals as well as group insurance, reinsurance and retirement and savings products and services. The company operates its business through six segments: Retail, Group, Voluntary and Worksite Benefits, Corporate Benefit Funding, Latin America, Asia, and Europe, the Middle East and Africa.