
Director, Content & Promotional Lifecycle Automation Product Line Lead
We are seeking a highly motivated and experienced individual to join our team at Merck & Co. as the Director, Content & Promotional Lifecycle Automation Product Line Lead. In this role, you will have the opportunity to lead and shape the future of our content and promotional lifecycle automation product line, ensuring its success and growth in the highly competitive pharmaceutical industry. As a key member of our team, you will have the chance to utilize your strategic thinking, leadership skills, and industry expertise to drive innovation and deliver impactful results. If you are passionate about leveraging technology to enhance the customer experience and have a strong track record of success in product management, we invite you to apply for this exciting opportunity.
- Develop and implement a strategic plan for the content and promotional lifecycle automation product line, in line with the overall company goals and objectives.
- Lead a team of product managers and cross-functional stakeholders to execute on the product line strategy and ensure its success in the market.
- Conduct market research and analysis to identify customer needs and competitive landscape, and use insights to drive product innovation and differentiation.
- Collaborate with sales and marketing teams to develop and execute effective go-to-market strategies, including product positioning, messaging, and pricing.
- Monitor and analyze product performance metrics, identify areas for improvement, and make data-driven decisions to optimize product performance and profitability.
- Develop and manage the product line budget, including forecasting, tracking, and reporting on financials.
- Stay up-to-date with industry trends, advancements in technology, and regulatory changes that may impact the product line, and proactively make adjustments as needed.
- Serve as a subject matter expert on the product line, providing guidance and support to internal and external stakeholders, including sales teams, clients, and partners.
- Foster a culture of innovation, collaboration, and continuous improvement within the product team, and drive a customer-centric mindset across the organization.
- Represent the company and the product line at industry conferences, events, and other networking opportunities, and establish strong relationships with key influencers and thought leaders.
Strong Leadership Skills: The Director, Content & Promotional Lifecycle Automation Product Line Lead Must Have Proven Experience In Leading And Managing Teams, As Well As The Ability To Inspire And Motivate Others To Achieve Business Goals.
Extensive Knowledge Of Content And Promotional Lifecycle Automation: This Role Requires A Deep Understanding Of The Processes And Technologies Involved In Managing Content And Promotional Materials Throughout Their Lifecycle. Experience With Automation Tools And Systems Is Also Essential.
Strategic Thinking And Problem-Solving Abilities: The Ideal Candidate Should Be Able To Think Strategically And Develop Innovative Solutions To Complex Business Problems. They Must Also Have Strong Analytical Skills And Be Able To Interpret Data To Inform Decision-Making.
Excellent Communication And Collaboration Skills: As A Leader, The Director Must Have Excellent Communication Skills To Effectively Communicate With Cross-Functional Teams And Stakeholders. Collaboration And Teamwork Are Also Crucial For Success In This Role.
Experience In The Pharmaceutical Industry: Merck & Co. Is A Global Pharmaceutical Company, So Experience In This Industry Is Highly Desirable. A Strong Understanding Of Regulatory Requirements And Compliance Is Also Important For This Role.
Project Management
Data Analysis
Marketing automation
Content development
Team Leadership
Customer segmentation
Product positioning
Lifecycle management
product strategy
Cross-Functional Collaboration
Promotional Planning
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Teamwork
Adaptability
Problem-Solving
Decision-making
According to JobzMall, the average salary range for a Director, Content & Promotional Lifecycle Automation Product Line Lead in Rahway, NJ 07065, USA is $130,000-$150,000 per year. This may vary depending on the specific company, industry, and individual's experience and qualifications.
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Merck & Co., Inc., d.b.a. Merck Sharp & Dohme outside the United States and Canada, is an American multinational pharmaceutical company and one of the largest pharmaceutical companies in the world. Merck & Co., Inc. engages in the provision of health solutions through its prescription medicines, vaccines, biologic therapies, animal health, and consumer care products. It operates through the following segments: Pharmaceutical, Animal Health, Alliances and Healthcare Services. The Pharmaceutical segment includes human health pharmaceutical and vaccine products marketed either directly by the company or through joint ventures.

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