Associate Director, Omnichannel Strategy

Welcome to Merck & Co., a global healthcare leader dedicated to improving the lives of people around the world. We are seeking a highly motivated and experienced Associate Director of Omnichannel Strategy to join our dynamic team. In this role, you will have the opportunity to shape the omnichannel strategy for our innovative pharmaceutical products, ensuring that our customers have a seamless and personalized experience across all touchpoints. To succeed in this role, you must possess strong leadership skills, a deep understanding of omnichannel strategy, and a passion for driving growth and customer engagement through digital channels. If you are looking for a challenging and rewarding opportunity to make a positive impact in the healthcare industry, we encourage you to apply for this role.

1. Develop and lead the overall omnichannel strategy for Merck & Co., ensuring alignment with company goals and customer needs.
2. Collaborate with cross-functional teams to identify and prioritize key digital touchpoints and channels for customer engagement.
3. Stay updated on industry trends and best practices in omnichannel strategy and incorporate them into the company's approach.
4. Lead the development and implementation of innovative digital marketing campaigns to drive customer engagement and increase sales.
5. Utilize data and analytics to continuously measure and improve the effectiveness of the omnichannel strategy.
6. Provide guidance and mentorship to team members to foster their professional growth and development.
7. Work closely with external partners and vendors to ensure seamless execution of omnichannel initiatives.
8. Collaborate with sales and marketing teams to develop and execute integrated campaigns that align with the omnichannel strategy.
9. Monitor and analyze competitive landscape to identify opportunities and threats and adjust strategy accordingly.
10. Ensure compliance with all relevant regulations and guidelines in the healthcare industry.
11. Represent the company at conferences and industry events to share best practices and promote the company's omnichannel strategy.
12. Continuously evaluate and optimize the customer experience across all touchpoints, providing insights and recommendations to enhance customer engagement.
13. Act as a key liaison between the omnichannel strategy team and other departments within the company to ensure alignment and collaboration.
14. Drive a culture of innovation and continuous improvement within the team, encouraging new ideas and approaches to enhance the omnichannel strategy.
15. Uphold the company's values and standards of excellence in all aspects of the role.

According to JobzMall, the average salary range for a Associate Director, Omnichannel Strategy in North Wales, PA 19454, USA is $120,000-$150,000 per year. However, the actual salary can vary depending on factors such as the individual's experience, skills, and the specific company they work for.

Merck & Co., Inc., d.b.a. Merck Sharp & Dohme outside the United States and Canada, is an American multinational pharmaceutical company and one of the largest pharmaceutical companies in the world. Merck & Co., Inc. engages in the provision of health solutions through its prescription medicines, vaccines, biologic therapies, animal health, and consumer care products. It operates through the following segments: Pharmaceutical, Animal Health, Alliances and Healthcare Services. The Pharmaceutical segment includes human health pharmaceutical and vaccine products marketed either directly by the company or through joint ventures.