Senior Digital Marketing Specialist

Welcome to Marsh & McLennan Companies, a global leader in professional services and risk management. We are seeking a dynamic and experienced Senior Digital Marketing Specialist to join our team. This role is ideal for a strategic thinker who is passionate about utilizing digital marketing to drive business results. As a senior member of our marketing team, you will have the opportunity to make a significant impact on our brand's presence and growth. We are looking for a candidate with a strong background in digital marketing, a creative mindset, and a results-driven approach. If you thrive in a fast-paced, collaborative environment and have a proven track record of developing successful digital marketing strategies, we want to hear from you!

1. Develop and implement digital marketing strategies that align with the company's overall business objectives.
2. Analyze and report on the effectiveness of digital marketing efforts, using data to inform future strategies.
3. Collaborate with cross-functional teams to ensure consistent branding and messaging across all digital channels.
4. Stay up-to-date with industry trends and best practices to continuously improve and innovate the company's digital marketing efforts.
5. Manage and optimize digital advertising campaigns, including budget allocation and performance tracking.
6. Utilize SEO best practices to improve the company's online visibility and drive organic traffic.
7. Create and manage content for various digital platforms, including social media, websites, and email marketing campaigns.
8. Conduct market research to identify target audiences and develop targeted digital campaigns.
9. Monitor and maintain the company's online reputation through proactive reputation management strategies.
10. Collaborate with external agencies and vendors to execute digital marketing initiatives.
11. Mentor and provide guidance to junior members of the marketing team.
12. Proactively identify opportunities for growth and improvement in the company's digital marketing efforts.
13. Ensure compliance with all relevant laws and regulations related to digital marketing and data privacy.
14. Represent the company at industry events and conferences to stay connected with the latest digital marketing trends and network with potential partners.

According to JobzMall, the average salary range for a Senior Digital Marketing Specialist in Scottsdale, AZ, USA is between $65,000 and $85,000 per year. However, this can vary depending on factors such as experience, skills, and industry. Some companies may offer higher salaries for more experienced specialists or for those with specific skills or certifications. It is best to research the specific company and job listing to get a better understanding of the potential salary for this position.

Marsh & McLennan Companies, Inc. is a global professional services firm, headquartered in New York City with businesses in insurance brokerage, risk management, reinsurance services, talent management, investment advisory, and management consulting.