Senior Digital Marketing Specialist

Are you a highly skilled and experienced digital marketing professional looking for your next challenge? Marsh & McLennan Companies is seeking a Senior Digital Marketing Specialist to join our dynamic team. In this role, you will have the opportunity to utilize your expertise to drive the company's digital marketing strategy and enhance our online presence. Our ideal candidate is a creative and analytical thinker with a passion for staying ahead of the latest digital marketing trends. If you are a results-driven individual with a strong understanding of digital marketing channels, we want to hear from you!

1. Develop and implement digital marketing strategies that align with the company's overall goals and objectives.
2. Utilize your expertise in digital marketing channels such as SEO, social media, email marketing, and paid advertising to drive website traffic and increase lead generation.
3. Analyze data and metrics to identify areas for improvement and optimize campaigns for maximum ROI.
4. Stay up-to-date with the latest digital marketing trends and technologies, and make recommendations for incorporating them into the company's strategy.
5. Collaborate with cross-functional teams, including marketing, sales, and IT, to ensure cohesive and effective digital marketing initiatives.
6. Manage and maintain the company's online presence, including website, social media platforms, and other digital channels.
7. Monitor and report on the performance of digital marketing campaigns, providing insights and recommendations for future improvements.
8. Develop and manage digital marketing budgets and allocate resources effectively to achieve desired results.
9. Work with external agencies and vendors to execute digital marketing campaigns and projects.
10. Train and mentor junior team members on digital marketing best practices and industry developments.
11. Represent the company at industry events and conferences, staying connected with industry trends and networking with industry professionals.
12. Collaborate with the marketing team to develop integrated campaigns that incorporate both traditional and digital marketing initiatives.
13. Continuously evaluate and improve the user experience across all digital touchpoints.
14. Stay informed on relevant laws and regulations related to digital marketing and ensure compliance.
15. Take ownership of project timelines and deliverables, ensuring all digital marketing initiatives are completed on time and within budget.

According to JobzMall, the average salary range for a Senior Digital Marketing Specialist in San Francisco, CA, USA is $83,000 - $135,000 per year. This range may vary depending on factors such as education, experience, and the specific company or industry the specialist works in.

Marsh & McLennan Companies, Inc. is a global professional services firm, headquartered in New York City with businesses in insurance brokerage, risk management, reinsurance services, talent management, investment advisory, and management consulting.