VP, Comms Planning, Media Strategy & Investment

Macy’s is searching for a creative, detail-oriented VP, Comms Planning, Media Strategy & Investment to lead the development and execution of the company’s media planning and buying strategy. This position requires an individual with strong business acumen, excellent problem-solving skills, and the ability to work collaboratively with our internal and external stakeholders. The successful candidate will possess a demonstrated track record of success in leading and managing complex media campaigns. We are seeking an individual who is driven to deliver world-class results while maintaining a focus on the customer experience. The ideal candidate should possess a Bachelor’s degree in Marketing, Advertising, or a related field and have at least 10 years’ experience in the media planning and buying space. A deep understanding of the media landscape with knowledge of the latest technology and trends is critical. The candidate must also possess strong communication and interpersonal skills, and the ability to build and manage relationships with both internal and external partners. Additionally, the candidate should possess the ability to think strategically and analytically while managing multiple projects and initiatives. If you have the qualifications and experience needed to succeed in this role, we invite you to apply today.

Responsibilities:

1. Lead the development and execution of Macy's media planning and buying strategy in order to maximize customer experience and results.
2. Work collaboratively with internal and external stakeholders to ensure the successful completion of projects and initiatives.
3. Utilize a deep understanding of the media landscape and knowledge of the latest technology and trends to ensure successful campaigns.
4. Possess strong communication and interpersonal skills in order to build and manage relationships with both internal and external partners.
5. Think strategically and analytically while managing multiple projects and initiatives.
6. Monitor media performance and adjust strategies accordingly.
7. Prepare reports on media performance and trends.
8. Develop and maintain relationships with key media partners.
9. Manage and track media budgets.
10. Stay current on industry trends and best practices.

According to JobzMall, the average salary range for a VP, Comms Planning, Media Strategy & Investment in New York, NY, USA is between $121,000 and $150,000 per year. This figure may vary depending on the individual's experience and the size of the company they are employed by.

Macy's, the largest retail brand of Macy's, Inc. delivers fashion and affordable luxury to customers at approximately 670 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. It operates its business under the brand names Macy's, Bloomingdale's, and Bluemercury, which sells merchandise, including apparel and accessories, cosmetics, home furnishings, and other consumer goods. It also provides various support functions to the company's retail operations through its subsidiaries namely, FDS Bank; Macy's Systems and Technology, Inc; Macy's Merchandising Group, Inc; and Macy's Logistics and Operations.