
Manager, Loyalty and Credit Lifecycle Marketing and Offers
Welcome to Macy's! We're seeking a talented and innovative individual to join our team as the Manager of Loyalty and Credit Lifecycle Marketing and Offers. In this role, you will be responsible for developing and implementing strategies to drive customer engagement and loyalty through our credit and rewards programs. Your expertise in crafting targeted and compelling offers will be crucial in driving sales and enhancing the overall customer experience. We are looking for a results-driven and customer-focused individual with a strong background in marketing and loyalty programs. If you are passionate about driving customer engagement and delivering results, we invite you to apply for this exciting opportunity at Macy's.
- Develop and implement strategies to drive customer engagement and loyalty through our credit and rewards programs.
- Create and execute targeted and compelling offers to drive sales and enhance the overall customer experience.
- Utilize customer data and insights to develop effective marketing campaigns and offers.
- Collaborate with cross-functional teams to ensure alignment and execution of marketing strategies.
- Monitor and analyze the performance of loyalty and credit programs, making adjustments and improvements as needed.
- Build and maintain relationships with credit partners and vendors.
- Stay up-to-date with industry trends and developments in loyalty and credit programs.
- Lead and mentor a team of marketing professionals to achieve department goals.
- Develop and manage marketing budgets for loyalty and credit programs.
- Ensure compliance with company policies and regulations related to credit and loyalty programs.
- Develop and maintain strong partnerships with internal stakeholders, including merchandising and operations teams.
- Continuously evaluate and improve the customer experience and journey within loyalty and credit programs.
- Drive innovation and creativity in developing new and effective loyalty and credit program initiatives.
- Act as a brand ambassador for Macy's, promoting the company and its programs to customers and stakeholders.
- Keep a pulse on customer feedback and use it to inform strategies and decision-making.
Bachelor's Degree In Marketing, Business Administration, Or A Related Field.
Minimum Of 5 Years Experience In Loyalty And Credit Lifecycle Marketing And Offers.
Strong Understanding Of Customer Segmentation And Targeting Strategies.
Proficiency In Data Analysis And Experience Using Crm Systems.
Excellent Communication And Leadership Skills, With The Ability To Manage A Team And Collaborate With Cross-Functional Departments.
Data Analysis
Marketing Strategy
Budget management
Relationship Building
Brand management
Customer segmentation
Campaign optimization
Cross-Selling
Customer Acquisition
Loyalty Programs
Credit Card Offers
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Problem Solving
Time management
creativity
Teamwork
Active Listening
Adaptability
According to JobzMall, the average salary range for a Manager, Loyalty and Credit Lifecycle Marketing and Offers in New York, NY, USA is $95,000 to $165,000 per year. This can vary depending on the specific company, industry, and level of experience of the individual. Some companies may offer additional benefits such as bonuses, stock options, and other incentives. It is important to research the specific company and job description to get a more accurate salary range.
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Macy's, the largest retail brand of Macy's, Inc. delivers fashion and affordable luxury to customers at approximately 670 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. It operates its business under the brand names Macy's, Bloomingdale's, and Bluemercury, which sells merchandise, including apparel and accessories, cosmetics, home furnishings, and other consumer goods. It also provides various support functions to the company's retail operations through its subsidiaries namely, FDS Bank; Macy's Systems and Technology, Inc; Macy's Merchandising Group, Inc; and Macy's Logistics and Operations.

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