
Marketing Analyst
The Marketing Analyst will be responsible for analysis of marketing campaigns, promotion tactics and channel effectiveness, as well as support analysis of market and customer behavior and attitudes. Deliver post-campaign analysis and insights that provide direction for optimization on marketing spend and media mix. Partner and work closely with leaders in Digital Marketing, Offline Advertising and Media Buying to integrate data that will capitalize on campaign and media performance. Build and support processes that collect and aggregate data from a variety of internal sources and optimize the output for integration with marketing systems and tools. Integrate with our vendors and partners to collect, ingest and process second party data into our analytics ecosystem. Develop Data Sets that can be utilized by a variety of Media Teams to aid in reporting and business decision-making. Create and manage data visualizations to aid in KPI tracking and strategic Marketing decision-making.
One to three years of experience in marketing and data analytics
Must have knowledge and experience with Alteryx and SQL.
Ability to write, manage and optimize queries using SQL
Sql
Google Analytics
Tableau
Alteryx
Time Management Skills
Process Improvement
Verbal communication
Driven and self-motivated
written communication
Problem Solving Skills
Attention to detail and accuracy
According to JobzMall, the average salary range for a Marketing Analyst in 14501 Artesia Blvd, La Mirada, CA 90638, USA is between $50,000 and $90,000. Salaries for Marketing Analysts depend on a variety of factors, such as experience, education, skills, and the specific industry they are working in.
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