
Gerente de Trade Marketing - Canal Supermercados
"Are you a driven and results-oriented professional with a passion for marketing and the ability to lead a team to success? If so, then we have the perfect opportunity for you. Kimberly-Clark, a global leader in consumer goods, is seeking a dynamic and experienced Gerente de Trade Marketing to join our team and oversee our Supermercados channel. As the Gerente de Trade Marketing, you will play a crucial role in developing and implementing strategic plans to drive sales and increase brand awareness in the highly competitive retail sector. We are looking for a candidate with a strong background in trade marketing, a proven track record of driving growth, and excellent leadership skills. If this sounds like you, we invite you to apply for this exciting opportunity and become a key player in our team."
- Develop and implement strategic plans to increase sales and brand awareness in the Supermercados channel.
- Lead a team of trade marketing professionals to execute marketing strategies and achieve targets.
- Conduct market analysis and gather insights to inform marketing strategies and tactics.
- Collaborate with cross-functional teams, such as sales and product development, to align on goals and execute cohesive plans.
- Monitor and analyze sales data to identify trends and opportunities for growth.
- Develop and manage budgets for trade marketing initiatives.
- Establish and maintain relationships with key stakeholders in the Supermercados channel.
- Stay up-to-date on industry trends and competitor activities to inform strategies.
- Mentor and train team members to develop their skills and capabilities.
- Evaluate the effectiveness of trade marketing campaigns and make recommendations for improvement.
- Ensure compliance with company policies and procedures.
- Represent the company professionally at industry events and conferences.
- Collaborate with the global marketing team to align on overall marketing strategies.
- Communicate regularly with senior management on progress and results.
- Continuously seek opportunities to optimize processes and improve efficiency.
Extensive Experience In Trade Marketing: The Ideal Candidate For This Position Should Have At Least 5 Years Of Experience In Trade Marketing, Specifically In The Supermarket Channel. They Should Have A Deep Understanding Of Key Trade Marketing Concepts And Strategies, As Well As A Proven Track Record Of Successful Execution In The Supermarket Industry.
Strong Analytical Skills: As A Gerente De Trade Marketing - Canal Supermercados, The Candidate Will Be Responsible For Analyzing Market Trends, Consumer Behavior, And Competitor Activities To Develop Effective Trade Marketing Plans. Therefore, They Should Possess Strong Analytical Skills And Be Able To Interpret Data To Make Informed Decisions.
Excellent Communication And Negotiation Abilities: This Role Requires The Candidate To Interact With Various Stakeholders, Including Internal Teams, External Partners, And Key Decision-Makers In Supermarkets. As Such, They Should Have Excellent Communication And Negotiation Skills To Effectively Convey Ideas And Influence Others.
Leadership And Team Management: The Gerente De Trade Marketing Will Be Leading A Team Of Trade Marketing Professionals, So They Should Have Proven Leadership Skills And The Ability To Manage And Motivate A Team Towards Achieving Common Goals.
Industry Knowledge And Networking: To Be Successful In This Role, The Candidate Should Have A Deep Understanding Of The Supermarket Industry, Including Key Players, Market Dynamics, And Emerging Trends. They Should Also Have A Strong Network Of Industry Contacts That Can Be Leveraged For Partnerships And Collaborations.
Strategic Planning
Inventory Management
Sales forecasting
Brand management
Competitive analysis
Market analysis
Product positioning
Customer retention
Retail Execution
Merch
Trade Show Management
Trade Promotions
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Gerente de Trade Marketing - Canal Supermercados in São Paulo, State of São Paulo, Brazil is between R$ 6,500 to R$ 12,000 per month. This equates to approximately $1,200 to $2,200 USD per month. However, the actual salary may vary depending on the company, industry, experience, and other factors.
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Kimberly-Clark Corp. engages in the manufacture of paper-based products and provision of cleaning solutions. It operates through the following segments: Personal Care, Consumer Tissue, and K-C Professional. The Personal Care segment manufactures and markets disposable diapers, training and youth pants, swim pants, baby wipes, feminine and incontinence care products, and related products, which are primarily for household use. The Consumer Tissue segment produces and sells facial and bathroom tissue, paper towels, napkins and related products for household use. The K-C Professional segment manufacture and sell facial and bathroom tissue, paper towels, napkins, wipers and a range of safety products for the away-from-home marketplace.

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