
Marketing Manager
Development of the annual marketing plan for the property based upon the center’s strategic goals. Creation of marketing budget to support the marketing plan; ongoing monitoring of the marketing budget; monthly reforecasting and adjustment as needed to meet year-end projections. Establish an ongoing partnership with tenants to maximize individual store sales through retailer communications/sales promotions/visual merchandising, especially with tenants identified as “key retailers.” Maintain a thorough knowledge of the trade area including all competitive properties, market and customer demographics and available media. Partner with Specialty Leasing to develop and implement local and corporate ancillary income opportunities to generate additional revenue for the property. Review monthly sales reports to ensure a thorough knowledge of retailer sales; track key retailer and category trends. Develop an ongoing public relations action plan as needed; send out press releases; track publicity.
3-5 years in retail, marketing, advertising or comparable business experience
Prefered:1-2 years retail experience
Must have experience in managing budgets
Must have flexibility to work varied schedules including weekends and evenings
CMD Designation preferred, but not required.
Relationship Management
Time Management Skills
Analytical skills (data driven)
Sales/negotiation skills
Sponsorships/revenue generation
Results Oriented
Detail Oriented
Problem-solving and resourcefulness
Strong organizational skills
Flexibility/Adaptability
Verbal and Written Communication
Multi tasker
According to JobzMall, the average salary range for a Marketing Manager in 72840 CA-111, Palm Desert, CA 92260, USA is $62,097 to $95,638 per year. This salary range is based on the job title, experience, education, and other factors.
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