Senior Marketing Manager- Mid Market Money Products

Are you a seasoned marketing professional with a passion for driving growth and increasing market share? Are you looking for a challenging and dynamic role that will allow you to utilize your strategic thinking and leadership skills? Look no further! Intuit is seeking a highly motivated Senior Marketing Manager to join our team and lead the marketing efforts for our Mid Market Money Products. As a key member of the Intuit team, you will have the opportunity to shape the future of our business and make a significant impact in the financial software industry. We are looking for someone who is results-driven, customer-focused, and has a strong track record of success in product marketing. If you have the experience and passion for driving growth and building successful marketing strategies, we want to hear from you!

1. Develop and implement strategic marketing plans for Intuit's Mid Market Money Products, in line with company objectives and goals.
2. Drive growth and increase market share through effective marketing campaigns and initiatives.
3. Conduct market research and analysis to identify customer needs, preferences, and trends, and use this information to inform marketing strategies.
4. Collaborate with cross-functional teams including product development, sales, and finance to ensure alignment of marketing efforts with overall business objectives.
5. Create compelling messaging and positioning for Intuit's Mid Market Money Products, tailored to different target audiences.
6. Lead and manage a team of marketing professionals, providing guidance, support, and mentorship to ensure their success.
7. Monitor and analyze marketing metrics and KPIs to track the success of campaigns and make data-driven decisions for future strategies.
8. Manage marketing budgets and allocate resources effectively to maximize ROI.
9. Stay up-to-date with industry trends and changes, and use this knowledge to continuously improve and innovate marketing strategies.
10. Represent Intuit and its Mid Market Money Products at industry events and conferences, and build relationships with key stakeholders.
11. Identify and pursue new opportunities for growth and expansion in the financial software market.
12. Foster a customer-centric mindset within the marketing team and ensure all marketing efforts are focused on meeting customer needs and exceeding their expectations.
13. Collaborate with sales teams to develop effective sales enablement tools and materials that support the marketing efforts and drive sales.
14. Act as a brand ambassador for Intuit, ensuring all marketing efforts are in line with the company's brand values and messaging.
15. Continuously evaluate and improve marketing strategies, processes, and tactics to drive continuous growth and success for Intuit's Mid Market Money Products.

According to JobzMall, the average salary range for a Senior Marketing Manager- Mid Market Money Products in Plano, TX, USA is between $110,000 and $130,000. However, this can vary depending on the specific company, industry, and level of experience of the individual. Some companies may offer higher salaries and additional benefits such as bonuses or stock options. It is important to research and negotiate salary based on your qualifications, experience, and the cost of living in the area.

Intuit Inc. is an American business and financial software company that develops and sells financial, accounting, and tax preparation software and related services for small businesses, accountants, and individuals. The company operates through the following segments: Small Business, Consumer Tax, and ProConnect. The Small Business segment targets small businesses and the accounting professionals. It offers QuickBooks financial and business management online services and desktop software; payroll solutions; and payment processing services. The Consumer Tax segment includes TurboTax income tax preparation products and services. The ProConnect segment provides professional tax offerings, which include Lacerte, ProSeries, ProFile, and ProConnect Tax Online among professional accountants in the U.S. and Canada.