Principal Marketing Manager, Product Marketing Communications

Are you a creative and strategic marketing professional looking for a leadership role at a top tech company? Look no further! Intuit is seeking a dynamic Principal Marketing Manager to lead our Product Marketing Communications team. In this role, you will be responsible for developing and executing comprehensive marketing campaigns to drive awareness and adoption of our innovative products. We are looking for a results-driven individual with a passion for storytelling and a track record of driving successful marketing initiatives. If you have a strong background in product marketing and a knack for building and managing high-performing teams, we want to hear from you!

1. Develop and execute comprehensive marketing campaigns to drive awareness and adoption of Intuit's products.
2. Lead the Product Marketing Communications team to ensure alignment with overall marketing objectives and strategies.
3. Create and implement strategic marketing plans to achieve company goals and objectives.
4. Utilize market research and data analysis to identify target audiences and develop effective messaging.
5. Collaborate with cross-functional teams, including product management, sales, and design, to ensure cohesive and impactful marketing efforts.
6. Develop and maintain a deep understanding of Intuit's products, target markets, and competitive landscape.
7. Identify and leverage key channels and platforms for delivering marketing campaigns.
8. Monitor and report on the effectiveness of marketing campaigns, making data-driven recommendations for optimization.
9. Stay up-to-date on industry trends and best practices, incorporating new tactics and strategies into marketing plans.
10. Foster a culture of creativity, innovation, and continuous improvement within the Product Marketing Communications team.
11. Manage and mentor team members, providing guidance and support to help them achieve their professional goals.
12. Collaborate with senior leadership to set and track team goals and objectives.
13. Represent the company at industry events and conferences, building relationships and promoting Intuit's products.
14. Ensure all marketing materials and communications align with Intuit's brand and messaging guidelines.
15. Maintain a high level of professionalism and integrity in all interactions, representing Intuit's values and mission.

According to JobzMall, the average salary range for a Principal Marketing Manager, Product Marketing Communications is between $126,000 and $173,000 per year. This can vary depending on factors such as location, industry, and years of experience. Additionally, bonuses and other forms of compensation may also impact the salary range for this position.

Intuit Inc. is an American business and financial software company that develops and sells financial, accounting, and tax preparation software and related services for small businesses, accountants, and individuals. The company operates through the following segments: Small Business, Consumer Tax, and ProConnect. The Small Business segment targets small businesses and the accounting professionals. It offers QuickBooks financial and business management online services and desktop software; payroll solutions; and payment processing services. The Consumer Tax segment includes TurboTax income tax preparation products and services. The ProConnect segment provides professional tax offerings, which include Lacerte, ProSeries, ProFile, and ProConnect Tax Online among professional accountants in the U.S. and Canada.